Transforming Athlete & Societal Financial Well-Being
Company Vision
Money underpins everything in life: health, happiness, security, family, freedom and opportunity. Yet, society suffers from a deep disconnect – a mistrust of financial institutions has created a taboo, leading to apathy, inertia, and ultimately, financial vulnerability.
* 80% of athletes suffer severe financial distress.
* Up to 40% go bankrupt post-retirement
At Outbehaving (rebranded from SortMyCash), we are on a mission to transform this reality. We’re building a groundbreaking life, money, and career management platform – a trusted ally that empowers individuals, particularly professional athletes, to navigate their financial and personal journeys with confidence and clarity.
Our AI-powered, open-banking application will simplify and optimise life and money management, enabling athletes to focus on their careers without distraction. The platform extends into post-retirement planning, helping them transition smoothly into the next chapter. Parallel to this, our societal-facing AI system will offer accessible, intelligent financial guidance to the wider public. Backed by an ultra-influential Co-Owner team of global icons with a collective reach of over 500 million followers, we will redefine what it means to be a trusted partner in financial and career well-being.
We are now seeking an exceptional Chief Technology Officer (CTO) with deep operational expertise and a powerful industry network to drive this transformative journey.
Role Overview
We are searching for a visionary, hands-on technology leader with extensive experience in FinTech, AI, open-banking and social ecosystems. This is a rare opportunity to shape the technological future of a company destined to disrupt industries, empower athletes, and deliver large-scale societal impact.
You’ll oversee the end-to-end technical architecture and product development, driving innovation while ensuring the platform is scalable, secure, and industry-leading. In addition to your technical expertise, you’ll bring operational insight, helping optimise processes, partnerships, and growth strategies as we scale.
Initially fractional and equity-based, this role offers a rare opportunity to secure a substantial stake in a venture with the potential to become a global leader powerhouse.
🚀 Key Responsibilities
* Tech Vision & Leadership
* Define and deliver a world-class, AI-powered platform for intelligent life, money, and career management.
* Build with impact – from open banking and embedded finance to personalised financial safeguards and wealth tools.
* Ensure seamless scalability, elite performance, and watertight security.
* Product Innovation
* Drive technical excellence in financial forecasting, income protection, and intelligent decision support.
* Lead UX-focused product evolution – fast iteration, deep integration, constant optimisation.
* Transform complex data into human-first insights and real-world outcomes.
* Strategic Execution
* Shape and align tech roadmap with company vision – from MVP to global scale.
* Implement agile systems that enable growth across product, performance and people.
* Unlock platform potential through new features, services, and revenue models.
* Partnerships & Industry Influence
* Build alliances with banks, FinTechs, and top-tier service providers.
* Position Outbehaving as a thought leader in financial wellbeing and AI for life.
* Create strategic collaborations to scale faster and wider.
* Team Building & Culture
* Hire, lead, and inspire an elite, mission-aligned tech team.
* Champion a culture of innovation, resilience and ownership.
* Collaborate across product, design, and marketing to maximise impact.
🎯 Expertise & Experience
✅ Proven CTO / Head of Tech background scaling high-growth FinTech, InsureTech, AI-driven platforms or leading edge tech ecosystems (Google, Meta and similar giants)
✅ Expertise in open banking, embedded finance, AI/ML and mobile app development
✅ Experience delivering secure, scalable systems across multiple user types (HNW, social, public)
✅ Strategic mindset with strong product and business alignment – you build what matters
✅ Network across tech, finance, and partnerships to accelerate delivery and growth
✅ Hands-on when needed, visionary always – able to code, lead, and inspire at once
✅ Passion for building purpose-driven platforms that change lives
🌍 What We Offer
💥 Equity Incentives: This role offers a substantial 1.5% equity shareholding as the primary incentive, with significant wealth creation potential. As we scale, the role will transition into a fully remunerated leadership position.
🚀 Pivotal Impact: Shape the technical and operational direction of a company destined to become a global FinTech and services powerhouse.
🔥 Global Influence: Collaborate with the highest-profile athletes and icons, using their platforms to drive meaningful financial, career and life change.
🌟 Career-Defining Opportunity: Join at the ground level of a venture with genuine decacorn potential and help build it into a globally trusted brand.
💡 Are You Ready to Build Something Extraordinary?
If you are a world-class CTO with operational acumen, industry connections, executional excellence, and you’re ready to seize a once-in-a-lifetime opportunity, we want to hear from you.
Join us and help redefine the future of athlete financial well-being – and beyond.
📩 To apply, please send us your CV and be prepared to share a brief overview of your experience, vision, and relevant projects that showcase your impact.
No agencies, please.