Overview
We are now looking for a CRM Manager to take ownership of CRM channels and drive performance across email, SMS and app loyalty.
Key responsibilities
* Own and deliver CRM campaigns across email, SMS and app loyalty
* Plan and schedule campaigns in line with product launches and marketing strategy
* Build and optimise workflows and automations to drive engagement and conversion
* Deliver A B testing across subject lines, content, timing and segmentation
* Manage deliverability, data hygiene and GDPR compliance
* Collaborate with digital and merchandising teams to shape CRM strategy
* Manage relationships with CRM platforms and third party providers
* Stay ahead of trends and emerging technologies within CRM and email marketing
* Use reporting and insight tools to build customer profiling
* Present performance analysis and insights to senior stakeholders
What we are looking for
* Highly organised with strong attention to detail
* Data driven with a creative mindset
* Confident working in a fast paced environment with tight deadlines
* Strong communicator with the ability to influence stakeholders
* Clear understanding of brand, customer and tone of voice
* Able to commute to the Manchester studio full time
Experience required
* Minimum two years CRM experience
* Proven background in DTC email and SMS marketing within fashion
* Experience with Ometria or Klaviyo preferred
* HTML knowledge advantageous
* Competitive salary with 10% bonus
* Generous brand discount
* Full health support and benefits
* Outstanding culture and working environment
* A market leading brand to elevate your career
If you are looking for your next standout move and a genuine step up in your career, this is the role for you.
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