Description
PLACE LOGIC and ADAM Architecture
PLACE LOGIC is an in-house consultancy that works within the Masterplanning & Commercial team at ADAM Architecture. PLACE LOGIC was established through a long-standing relationship between ADAM Architecture and the Urban Design Studies Unit (UDSU) at the University of Strathclyde in Glasgow.
PLACE LOGIC helps create better places by uniting expertise in urban design and spatial planning with data-driven insights. We provide tailored consultancy and analysis for projects of any scale, using advanced spatial modelling to improve the social, economic, and environmental impacts of development. Our appraisals help urban designers, local authorities, consultants and developers shape thriving, sustainable communities.
We are concluding a two-year Knowledge Transfer Partnership (KTP) with Strathclyde University, partnering also with the Polytechnic of Milan, to develop a new walkability tool that harvests open source digital data about the character of place and gives a measure of walkability based not just upon physical connectivity, but on the individual's emotional reaction to the character of the urban environment; this is unique. The tool is now listed on the Government's Digital Planning tool directory and securing commissions as an independent consultancy service as well as being used for the practice's own projects.
The Position
We are looking for an Associate with business development experience to lead the day-to-day management of the team's activities and to help secure new consultancy commissions, reporting to a senior manager within the Masterplanning & Commercial team. In addition to collaborating with design teams, clients, consultants, community stakeholders, and other parties to meet overall project objectives, the Associate will be responsible for building and promoting our service offering. This will involve actively expanding our client base, with a particular drive to convert opportunities into new commissions and long-term relationships, working directly with the Directors of the practice. The support of our Masterplanning & Commercial, Graphics, and Marketing teams will be available to the Associate as needed.
This appointment offers a rare and exciting opportunity to play a leading role in a small team and provides scope to grow the PLACE LOGIC brand into a leading service provider. Success in this role will rely on the individual's determination to pursue and secure new business.
Key Competencies
* Business Acumen: Understands core business drivers, market dynamics, and client needs; able to position solutions in terms of value creation.
* Relationship Building: Establishes trust and rapport with prospective and existing clients; demonstrates strong networking and interpersonal skills.
* Communication Skills: Articulates complex ideas clearly and persuasively in both written and verbal formats; adapts messaging to different audiences and capable of leading public speaking engagements.
* Analytical Thinking: Conducts market research, interprets data, and applies insights to identify opportunities and inform strategies.
* Results Orientation: Works proactively to achieve and exceed targets; maintains focus on outcomes and impact, moving through the sales funnel (awareness, interest, desire, action, loyalty).
* Collaboration & Teamwork: Works effectively across product, consulting, and marketing teams to deliver client-centred solutions, including upkeep of the website, writing articles and social media posts.
* Adaptability: Thrives in an evolving environment; demonstrates flexibility in handling new challenges and shifting priorities.
* Problem-Solving: Identifies client challenges and frames solutions that leverage both software and consultancy offerings.
* Digital Proficiency: Comfortable using specialist software, to analyse spatial data and produce computer-generated maps that assess factors like walkability in urban environments. Also, CRM systems, productivity tools, and digital platforms to support business development activities.
* Professionalism & Integrity: Represents the company with credibility, ethical conduct, and a commitment to long-term client success.
* Good Organisational Skills: Highly organised with the ability to manage a varied portfolio of work.
Key Responsibilities
* Identify and research prospective clients, target sectors, and market opportunities, monitoring industry trends and competitor activities to provide insights that inform strategy.
* Generate and qualify leads through structured outreach, networking, and relationship building, moving through the sales funnel (awareness, interest, desire, action, loyalty)
* Develop tailored proposals, presentations, and sales materials for PLACE LOGIC in collaboration with internal teams.
* Support the execution of sales and marketing strategies, including participation in campaigns, industry events and public speaking engagements.
* Assist in managing client relationships to ensure high levels of engagement and satisfaction.
* Collaborate with spatial knowledge experts and design teams to align solutions with client needs.
* Maintain accurate records of business development activities and pipeline using CRM tools.
* Manage project delivery, under the guidance of an Associate Director within the Masterplanning & Commercial team, in line with agreed timelines and budget.
* Manage the PLACE LOGIC Analyst and work with other team members, to complete project deliverables.
* Engage in periodic research activities with our partner, the University of Strathclyde, to reinforce our relationship with them keeping us aligned with the latest developments in research while grounding their academic work in practice.
* Assist the Marketing team with upkeep of the website, including writing articles and blog posts.
Key Skills & Qualifications
* Professional experience in business development, sales, consulting, or technology-related roles.
* Excellent communication, presentation, and interpersonal skills.
* Strong interest in urban design principals and digital transformation.
* Experience in planning, masterplanning and urban design and client engagement in the built environment.
* Ability to interpret and communicate insights from geo-datasets, cartography, and modelling of urban and socioeconomic relationships.
* Awareness of the latest industry developments in urban design, planning, and real estate particularly regarding active travel and urban network analysis.
* Demonstrated ability to work independently and collaboratively in an evolving department.
* Strong analytical and organisational skills with attention to detail.
* Knowledge of CAD, Adobe Creative Suite & InDesign.
* Experience in coding would be an advantage (e.g. Python), GIS modelling (e.g. QGIS)
* Proficiency with Microsoft Office; familiarity with CRM platforms
* Willingness to learn & adopt new skills, with a flexible approach to supporting general office duties.
* Willingness to travel within the UK.
About ADAM Architecture
ADAM Architecture is a leading practitioner of traditional and progressive classical architecture and contextual urbanism in Europe. We are operated by an Executive Board of seven members, five of whom are Design Directors leading their own projects with their own design ethos, while all working together as experts in the field of Classical and Traditional architecture. With studios in Winchester and London, the portfolio of projects covers a range of houses and buildings; these include new town and country houses, conversions, renovations and extensions, largely for private owners; historic buildings such as monuments, protected and Listed buildings; commercial and institutional buildings such as hotel, healthcare and office buildings; residential developments, masterplans and new urban designs ranging in size from small village extensions to major new developments.