Campaign & Communications Manager Daventry – 1 x day working from home £40,000 About the Role: This role is focused on driving consideration and conversion through targeted, market-specific campaigns and communications. The Campaign & Communications Manager will lead the delivery of product-focused marketing activity across CRM, websites, social media, and paid channels, with a strong emphasis on performance, audience segmentation, and sales enablement. The ideal candidate will be commercially minded, data-driven, and skilled at building relationships across teams to deliver high-impact, measurable campaigns The purpose of the role is to plan, execute, and optimise product and market-specific campaigns that support lead generation, nurture customer relationships, and enable sales teams. Key Accountabilities: * Develop and deliver targeted product and market-specific campaigns across CRM, websites, social media, and paid channels. * Own campaign performance reporting, including lead generation, conversion tracking, and ROI analysis. * Create and manage product collateral and sales enablement materials to support commercial teams. * Optimise CRM communications through segmentation, automation, and performance analysis. * Work closely with sales, product, and digital teams to align campaign activity with business goals. * Support website content and landing page development to improve campaign...