Marketing Data Analyst, Bolton, £35,000 - £45,000 DOE
This fast-growing business is looking for a data-driven problem solver who can transform complex information into clear business insights that drive real results. You’ll play a pivotal role in shaping business performance, supporting marketing strategy, and delivering measurable, data-led growth across multiple brands.
This role suits someone who enjoys both the technical and strategic sides of analytics, from data modelling and dashboard building to translating insights for decision-makers and clients.
Key Responsibilities
* Collect, clean, and analyse data from multiple sources including CRM systems, marketing platforms, and business databases.
* Design and maintain dashboards to track key performance metrics such as leads, conversion rates, ROI, and revenue trends.
* Support campaign optimisation through testing, segmentation, and trend analysis.
* Build automated data pipelines and unified reporting structures for performance tracking.
* Present insights and recommendations to leadership teams and clients in a clear, actionable format.
* Deliver client-facing dashboards and performance reports across digital marketing channels (SEO, PPC, Paid Social, etc).
* Integrate data from multiple sources (Google Analytics, Meta, HubSpot, etc.) to enable efficient reporting.
* Contribute to forecasting, predictive analysis, and strategic decision-making using data models and trend insights.
About You
* Degree in Data Science, Statistics, Economics, Computer Science, or a similar field.
* Minimum two years' experience in a Data Analyst or Business Intelligence role.
* Advanced proficiency in SQL and data visualisation tools (Power BI, Tableau, or Looker Studio).
* Experience using Python or R for analysis or automation.
* Strong understanding of digital marketing analytics (Google Analytics 4, Google Ads, Meta Ads, SEO/PPC metrics).
* Skilled in Google Tag Manager and familiar with CRM/data integration tools (HubSpot, Zapier, Airflow, etc.).
* Excellent analytical and problem-solving skills with great attention to detail.
* Strong communication skills and able to explain complex data clearly to non-technical audiences.
* Comfortable presenting client-facing reports and driving insight-led recommendations.
What’s On Offer
* Competitive base salary
* 4-day working week and work from home one day
* Exposure to cutting-edge data and marketing analytics tools.
* Direct influence within two innovative, high-growth digital companies.
* Clear progression opportunities into Senior Analyst or BI Lead roles.
* Collaborative and insight-led culture that values learning and innovation.
* Regular team events and trips.
If you’re passionate about turning data into meaningful business impact and want to work in a forward-thinking, insight-led environment, we’d love to hear from you.
Apply now to take the next step in your data career.