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Digital marketing executive

Cardiff
White Dove Motor Group
Digital marketing executive
Posted: 13 October
Offer description

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Founded in 1961, White Dove Motor Group has proudly served motorists in Cardiff and South Wales for over 60 years. We are an authorised retailer for Škoda, SEAT, CUPRA and Suzuki, offering the latest models, exclusive promotions, and flexible finance options. Beyond sales, our services include MOT testing, servicing, repairs, genuine accessories, and aftercare to keep your car in peak condition. White Dove Motor Group prides itself on delivering trust, value, and exceptional service, with 94% of customers recommending us to a friend.


Overview

Role Description

This is a full-time on-site role based in Cardiff for a Digital Marketing Executive. The Digital Marketing Executive will work closely with the Marketing Manager across the Group and will be mainly responsible for executing marketing strategies, managing social media platforms, creating content and analysing web metrics.


Responsibilities

* Update and maintain the Group website, including quarterly updates for offers.
* Optimise website content for mobile, tablet and SEO.
* Work with our digital agency to resolve website issues and suggest improvements.
* Maintain and update the Group's blog.
* Source, schedule and post content across social media accounts.
* Monitor and respond to social and Google Business interactions.
* Track trends and engagement to grow online presence.
* Support eCRM projects and database segmentation.
* Update website stock.
* Report on marketing and sales activity.
* Support campaigns, events and FCA compliance.


Skills & Qualifications

* Bachelor’s degree in Marketing, Communications, or a related field
* Proficient in content creation
* Experience with analysis and reporting
* Strong organisational and project management skills
* Excellent written and verbal communication skills
* Experience in the automotive industry is a plus
* Monday to Friday: 8:30am – 5:30pm
* 1-hour lunch break
* 22 + 8 days annual leave

Pay: £28,000.00 - £30,000.00 per year


Details

* Seniority level: Entry level
* Employment type: Full-time
* Job function: Marketing and Sales
* Industries: Retail Motor Vehicles
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