Key Responsibilities:
Internal Sales
* Proactively drive sales by identifying opportunities within the existing customer base using order history, sales reports, and customer segmentation data.
* Conduct regular outbound sales calls to lapsed or low-spend customers with tailored product suggestions, promotional offers, or account support.
* Build strong, lasting relationships with trade customers (merchants, showrooms, installers) to encourage repeat business and increase order value.
* Support key accounts with product advice, pricing, and technical support, ensuring their needs are met quickly and professionally.
* Analyse customer buying patterns to spot gaps, lapses in ordering, or changes in purchasing behaviour, and take action to re-engage or upsell.
* Collaborate with the sales and marketing team to develop targeted campaigns or promotions based on customer data and seasonal trends.
* Work with the external sales team to coordinate account management activity and identify shared opportunities for growth.
* Follow up on marketing-generated leads, web enquiries, or campaign responses to convert interest into active sales.
* Log customer feedback and buying signals into the CRM to support continuous improvement and future sales strategies.
Skills
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Strong Communication skills, written and verbal
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Sales driven attitude
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Basic knowledge of digital marketing tools and CRM platforms.
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Proficient in microsoft office (word, excel, outlook) design skills eg Canva or adobe a plus