Sales Coach
Goal to drive sales conversions.
£40,000 - £50,000 per annum + bonus (OTE up to £60k). Plus company car/allowance.
Remote with around 5 days travel across the UK. Ideally located in North West/Midlands/Central belt of England.
Initial Fixed Term 12 Month Contract.
Robert Walters partners with Timberwise, a family‑run specialist construction business operating throughout England, Wales and Scotland for over 50 years. The company aspires to improve people’s lives through a range of property preservation services from basement waterproofing to timber treatments. Timberwise prides itself on the values of honesty, integrity, reliability and teamwork. The company offers a fantastic work environment and believes that people are what make the difference in the business.
Timberwise operates a model where surveyors specify jobs for clients on site, provide a survey report/recommendation/sales proposal and subsequently sell/close for the contracting work, which we then undertake with our in‑house specialist technician team.
Key Responsibilities
* 1-1 mentoring of sales staff (surveyors)
* Daily short‑interval management and coaching of underperforming sales staff
* Ensuring sales staff are following the sales process properly
* Business Development & relationship management coaching and training with sales staff
* Time management and organisational coaching and training to ensure sales staff are as effective as possible
* Training on body language, positive engagement with customers, time sensitivity in sales, rapport building, empathy and concern for the customer
* Anything else relevant to sales performance for these individuals
Other Responsibilities
* Training branch managers to manage the sales process and their sales people
* Company sales training for sales, management, customer service and technicians
* Contributing to the continuous improvement of Timberwise Sales Strategy & process including by assisting in the delivery of improvements and changes
* Mapping and documenting Timberwise consultative sales process including objections and customer resolutions
* Training and coaching “rookie” and new starter sales staff in the “Timberwise way”
* Analyse and advise on Timberwise sales pipeline management, product offering, marketing
* Undertake customer insights interviews and analysis to assist with strengthening Timberwise sales process and offering
Must Display
* Track record for improving underperforming sales individuals
* The ability to inspire and motivate individuals
* The ability to rapidly build rapport and trust
* The ability to influence and drive permanent change in behaviours
* The ability to hold individuals accountable
* Track record in a sales training and coaching role
* Adaptability and a willingness to work with technical staff with varying characteristics, strengths & weaknesses
* An impressive personal track record for sales delivery
* An impressive personal track record for Business Development and business relationship management
* Sales management experience
Useful to Have
* Construction industry experience
Benefits
* Family Company
* Company Pension (Royal London)
* Death in Service Benefit (B&CE)
* Health Care Cash Plan (Healthshield)
* Wellbeing Programme
* Support and Training (winner of the PCA Training and Staff Development Award 2025)
* 23 days holiday per year, plus Bank Holidays
* Christmas Shut down
* Great Team Spirit
Robert Walters Operations Limited is an employment business and employment agency and welcomes applications from all candidates.
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