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Brand expression executive & governance

London
Sainsbury
Posted: 10h ago
Offer description

Marketing - Brand Expression Executive

We’d all like amazing work to do, and real work-life balance. That’s waiting for you at Sainsbury’s. We’re one of the biggest supermarkets in the UK with one of the largest websites. So marketing here really happens at scale. We move a lot faster than you’d think too, across Brand Planning, Brand Comms and Creative, Digital Marketing, CRM and Loyalty, Nectar 360, Insights, and Corporate Responsibility and Sustainability. More people shopping with us each week means more interactions. And thanks to data insight, we understand customers in a way that almost nobody else does. We work alongside incredible brand partners and the best agencies around. So if you have a passion to learn, grow and experience new teams, come and explore it all with us.


Why join us

Joining our Brand Expression Team at Sainsbury's means becoming a crucial part of our commitment to Creative Excellence and being the brand guardian for all our beloved brands. You will have the opportunity to shape and maintain the visual identities and brand toolkits, ensuring consistent and compelling brand experiences for our customers and colleagues. As an experienced brand guardian, you will collaborate closely with stakeholders and agency partners to build trusting relationships and provide valuable expertise in content decisions. With a strong emphasis on quality, consistency, and creative excellence, you will have the chance to make complex decisions at pace, balancing the protectionism of the brand with pragmatism to deliver exceptional results. At Sainsbury's, we value work-life balance and provide flexibility, allowing you to have a fulfilling career while enjoying time for yourself outside of work.


What You'll Do

As the Brand Expression Executive, you will be an integral part of our Brand Expression Team, serving as the brand guardian for all our brands within Sainsbury's. Your primary responsibility will be ensuring the consistent visual identities and brand toolkits for each brand. You will build and maintain collaborative relationships with stakeholders and agency partners, supporting clients in defining their content requirements and providing expert advice. Additionally, you will chair and navigate the weekly Brand Clinic meeting, providing clear and consistent brand feedback on creative work. You will be responsible for multi‑brand, multi‑channel communications sign‑off, ensuring adherence to brand guidelines. Your attention to detail, strong influencer skills, and ability to make complex decisions at a fast pace will play a crucial role in delivering creative excellence and maintaining brand integrity.


Who You Are

As a Brand Expression Executive for Sainsbury's, you are an experienced brand guardian with a strong passion for quality, consistency, and creative excellence. With your expertise in managing and influencing stakeholders, you build and maintain collaborative relationships across the business, ensuring the visual identities and brand toolkits for each brand are upheld. Your strong attention to detail and expertise in brand guidelines enable you to provide clear and consistent feedback on creative work, balancing the protection of the brand with practicality. With your ability to work at pace and manage multiple projects, you thrive in an environment that requires making complex decisions and adapting creative for different marketing channels. Your strong judgement, excellent stakeholder management skills, and ability to deliver impactful presentations make you a valuable asset to the Brand Expression Team.


Essential criteria

* Demonstrable experience acting as a brand guardian, managing and applying visual identity systems and brand guidelines across multiple brands.
* Proven experience reviewing, providing feedback on, and signing off creative work across multiple channels to ensure brand consistency.
* Evidence of effective stakeholder and agency management, including influencing content decisions and building collaborative working relationships.
* Experience chairing or leading regular forums or meetings to provide clear, consistent brand guidance and decision‑making.

We are committed to being a truly inclusive retailer, so you’ll be welcomed whatever you are and wherever you work. Around here, there’s always the chance to try something new – whether that’s as part of an evolving team or somewhere else across the business – and we take development seriously and promise to support you. We also recognise and celebrate colleagues when they go the extra mile and, where possible, offer flexible working. When you join our team, we’ll also offer you an amazing range of benefits. Here are some of them:

Starting off with colleague discount, you'll be able to get 10% off at Sainsbury's, Argos, TU and Habitat after 4 weeks. This increases to 15% off at Sainsbury’s every Friday and Saturday and 15% off at Argos every pay day. We've also got you covered for your future with our pension scheme and life cover. You'll also be able to share in our success as you may be eligible for a performance‑related bonus of up to 10% of salary, depending on how we perform.

Your wellbeing is important to us too. You'll receive an annual holiday allowance, and you can buy additional holiday. We also offer other benefits that will help your money go further such as season ticket loans, cycle to work scheme, health cash plans, pay advance (where you can access some of your pay before pay day) as well as access to a great range of discounts from hundreds of other retailers. And if you ever need it there is also an employee assistance programme.

Moments that matter are as important to us as they are to you which is why we give up to 26 weeks’ pay for maternity or adoption leave and up to 4 weeks’ pay for paternity leave.

Please see www.sainsburys.jobs for a range of our benefits (note, length of service and eligibility criteria may apply).

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