Marketing Manager
Have you ever been somewhere… an event, an attraction, a day out…
And instead of just enjoying it, you’re noticing everything?
The signage.
The messaging.
What they’re trying to say… and whether it actually works.
Not because you’ve worked in that industry…
Because you’re a marketer.
You can’t help it.
As Marketing Manager, that’s exactly how you’ll think here.
The foundations are in place.
A clear marketing strategy has been developed, with external support helping to shape direction and key pieces of work.
Day-to-day marketing is already run in-house by the team.
But right now, it sits between a director with limited time, and a team who need someone to bring clarity, structure, and momentum.
That’s where you come in.
You’ll take what’s been created, improve it, and make it perform.
Not overcomplicating things.
Not changing things for the sake of it.
But looking at it and thinking…
How do we make this deliver real, measurable impact?
More visitors.
Stronger group bookings.
Better return on what we spend.
You’ll be leading a small marketing team.
A mix of skills, experience, and perspectives.
They don’t need a distant manager.
They need someone in it with them.
Someone who:
Brings structure and direction
Mentors and develops
Knows what’s happening day to day
Spots what’s working… and what isn’t
Right now, there’s activity... but not always clarity.
Campaigns are happening.
But there’s an opportunity to bring better focus, prioritisation, and understanding of what’s actually driving results.
This isn’t just about running campaigns.
It’s about building a marketing approach that is:
Clear
Commercial
Measurable
Repeatable
There’s also a real opportunity to grow the B2B side of the business.
Group bookings.
Events.
Partnerships.
It’s there - but not yet fully developed.
If you enjoy spotting opportunities and turning them into something tangible, you’ll find plenty of scope here.
The business is in a strong position.
Around £3 million turnover and 70 people, with clear ambitions for growth - including expanding beyond current attractions over time.
Which means this role won’t stand still either.
You’ll be based in Shrewsbury, working closely with the Sales Manager and senior team.
Planning.
Challenging.
Making sure ideas turn into action.
Because when marketing and sales are aligned properly…
That’s when growth really happens.
You’ll be comfortable across both B2C and B2B.
You’ll understand digital channels, but also know that not everything is digital.
And if you’ve got experience with PR, partnerships, or generating demand beyond paid channels, even better.
The salary is £45,000 to £55,000, with hybrid working.
And you’ll have the space to influence how things are done.
Not just talk about change…
Actually make it happen.
So… when you’re out and about, noticing what works and what doesn’t…
Do you ever think…
“I’d do that differently?”
If the answer’s yes - this could be exactly what you’ve been looking for.
This role is exclusive to Marshall Harmony – you won’t be contacted by any third parties. If you’d like more info or want to talk it through, just drop us a message or send your CV to the email above.
By submitting my CV, I acknowledge and accept that Marshall Harmony will collect and process my personal information for recruitment purposes and will retain it for a minimum of 24 months in accordance with their Privacy Policy and T&Cs, available at: (url removed)/ | (url removed)/terms-conditions/
Before this retention period expires, Marshall Harmony will contact me to ask whether I wish my data to remain on file within their talent pool