At Beiersdorf we are driven by innovation, developing trusted skin and body care products for some of the worlds most respected brands, including NIVEA, Eucerin and Elastoplast.
For over 100 years Eucerin has been at the forefront of dermatological skincare science. As Brand Manager, you will lead the strategic direction and activation for Eucerin, shaping impactful marketing that drives market share, sales and profitability. This role balances global brand strategy with local market insight to drive long-term growth and strengthen brand performance in the UK.
Your Tasks
Brand Strategy
* Develop and own the medium and long term brand strategy in partnership with the Senior Brand Manager.
* Ensure the strategy is tailored to UK market needs and aligned with global brand direction.
Marketing Planning & Execution
1. Create and execute compelling annual brand plans that bring the strategy to life.<...