The Kitchen Depot
Hillington, Glasgow (Hybrid 3 days in the office & Monthly UK wide travel to stores)
£35,000
The Kitchen Depot is a growing UK-wide kitchen brand with a network of locally owned showrooms and serious ambitions for brand growth. This is a business built on care, trust and doing things properly. They design and deliver beautiful kitchens, but the real difference is how we make customers feel along the way. That is where brand storytelling matters. They've made a clear strategic vision to invest in real, brand-led storytelling. The culture is hands-on, commercially driven and collaborative, you'll have direct access to senior leadership and work closely with franchisees who are genuinely invested in the brand's success. This is a business that moves with purpose.
This is a newly created role, which means you'll be the first person to do it. That's a genuine opportunity to shape how The Kitchen Depot shows up online, owning the organic content strategy from the ground up, not inheriting someone else's approach. Day to day you'll be planning, creating and editing content across social media, managing the brand's day-to-day social presence, and ensuring everything that goes out is on-brand and commercially purposeful. Roughly twice a month you’ll be out on the road visiting showrooms across the UK network, directing shoots, and working directly with franchisees and designers to capture content that actually reflects the brand. You’ll also brief and manage freelance creators where needed, track performance, and communicate the commercial value of your work to leadership.
You’ll have experience in content creation, social media or a related discipline, ideally having worked agency-side or in a fast-paced in-house environment. You know what good content looks like and you can deliver it, but you’re also commercially minded enough to connect creative decisions to real business outcomes. Confident directing shoots on location, comfortable in a room with business owners and franchisees, and data-literate enough to talk performance as fluently as creativity. Experience in home improvement, interiors, or lifestyle consumer brands is a bonus, as is a background in franchise or D2C environments. Most importantly, you’re ready to own something, not just execute.