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Head of marketing – uk construction week

London
Media 10 Ltd
Head of marketing
Posted: 24 October
Offer description

Head of Marketing – UK Construction Week

Established in 2003, Media 10 is the most awarded media and events company in the UK and have a growing portfolio of 30 live events covering design, interiors, lifestyle and construction. As well as Media 10 being specialists in the events sector, the company’s creative flare produces well established publications and owns a series of award winning magazines and websites.

We not only enjoy what we do, we love it! We are passionate about delivering the very best results in everything we do and expect our team members to have the same passion.

The brand

UK Construction Week (UKCW) is the UK’s largest event for the construction sector, bringing together professionals from across the construction industry. Held at London’s Excel and Birmingham’s NEC, it showcases the latest innovations, products, and technologies while offering a platform for networking, collaboration, and knowledge sharing. With a range of themed sections, live demonstrations, and expert-led talks, UKCW plays a vital role in driving progress, innovation and sustainability in the sector.

The role

We are seeking an accomplished Head of Marketing to lead the strategy and execution for two of our flagship B2B exhibitions and digital community. Reporting directly into the Divisional Director, this senior leadership role is central to shaping brand narratives, driving audience acquisition, and delivering measurable growth.

You will oversee a talented team of three, including campaign delivery specialists and content producer, and take ownership of strategy, brand, content and digital marketing initiatives such as an AI-powered newsletter Construction Buzz. Working closely with sales and operations, you will ensure marketing activity builds awareness, drives attendance, and delivers tangible ROI across all channels.

This is a fantastic opportunity for a dynamic, data driven, and innovative leader who can refresh and evolve marketing strategy, inspire a team, and deliver campaigns that set new benchmarks for effectiveness and innovation

Key responsibilities

* Strategic Leadership – Develop and implement integrated marketing strategies across digital, social, partnerships, PR, and on-site activations.
* Audience Growth – Drive attendance and engagement from target industry audiences, ensuring strong participation and community growth.
* Campaign Performance – Monitor and analyse campaign data, evaluate ROI, and adapt strategies in real time for continuous optimisation.
* Budget Management – Manage and optimise marketing budgets to deliver efficiency and measurable returns.
* Brand Stewardship – Safeguard and elevate brand positioning and messaging across exhibitions, conferences, and digital platforms.
* Innovation – Introduce new tools, channels, and creative approaches, including compliant use of AI, to keep campaigns competitive. Oversee the evolution of Construction Buzz, ensuring engaging, data-informed content and audience growth.
* Team Leadership – Manage, mentor, and develop a team of three, fostering a culture of creativity, accountability, and continuous improvement.
* Work with the Content producer on conference production strategy, including agenda development, speaker marketing, and audience engagement.
* Support commercial teams with partner and sponsor marketing collateral and promotional campaigns.
* Identify and activate strategic partnerships and media collaborations

Skills and experience

* 8+ years’ experience in marketing large-scale B2B events, exhibitions, or conferences.
* Strong commercial acumen, linking marketing activity directly to sales and revenue.
* Proven track record of planning and executing integrated marketing campaigns.
* Expertise in digital marketing: email automation, segmentation, user journey optimisation, and content-led engagement.
* Excellent copywriting, communication, and stakeholder management skills.
* Demonstrated success in leading, motivating, and developing teams.
* Confident using data and analytics to inform decisions while balancing creativity.
* Resilient, adaptable, and able to thrive in a fast-paced, deadline-driven environment.

What we’ll do for you:

* Make you feel like part of a family and know your name – you’re not just a number here!
* Encourage you to develop your skills, strengths and career
* Recognise your contribution and hard work
* Ensure you get to work on the best brands in the industry

Benefits package:

* Competitive salary with performance bonus
* Enhanced maternity and paternity leave
* Generous holiday allowance plus bank holidays
* One day off for your birthday – with a gift and cake
* Training and professional development opportunities
* Employee discounts for Media 10 events and publications
* Regular team socials and wellbeing initiatives


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