Job Description National Marketing Partner (Leisure & Sport Industry)
Location: East Kilbride, Scotland Office Based
Full-time | Senior Role | Permanent
Are you a strategic marketing leader ready to make a national impact? A well-established and fast-growing leisure brand is looking for a National Marketing Manager to drive visibility, brand consistency, and footfall across its UK-wide locations.
This is a hands-on leadership role where you’ll take ownership of the national marketing strategy, leading integrated campaigns across digital, print, CRM, and in-centre media, while collaborating closely with operations and commercial teams.
What You’ll Be Doing:
Develop and lead the national marketing strategy aligned to commercial goals.
Deliver integrated, multi-channel campaigns (PPC, SEO, CRM, social, print, on-site).
Lead brand management, creative direction, and content standards across all touchpoints.
Manage digital agencies and optimise website UX, content, and conversion.
Own and track marketing budgets, reporting ROI and performance to senior stakeholders.
Collaborate cross-functionally with operations, clubs, commercial partnerships, and agencies.
Coach and support a Marketing Partner and ensure brand consistency across the organi...