 
        
        Job Title: Sales Development Representative
Location: Peterlee
Salary: GBP30,000–32,000 basic salary (DOE), with on‑target earnings (OTE) GBP45,000
Job Type: Full‑time, Permanent
Company: Alexander Battery Technologies – a 40‑year‑old provider of custom battery design and manufacturing solutions for OEMs across the UK, Europe, and the USA.
We are strengthening our commercial team and are looking for a Sales Development Representative to join us in an exciting phase of growth.
Responsibilities
 * First response to all inbound enquiries, contacting prospects to gather key details and determine fit before assigning to a Business Development Manager or closing out.
 * Research prospects prior to calls to prepare the right track and approach for each customer.
 * Validate leads against ABT’s criteria and ensure a smooth handover to BDMs, adding all relevant notes and next steps in the CRM.
 * Qualify unsuitable leads with confidence, escalating edge cases to Marketing/Sales for a quick sense check.
 * Build pipeline through research, outbound outreach (phone, email, LinkedIn) and booking introductory calls or meetings for BDMs.
 * Nurture early‑stage contacts where there is interest but no immediate project, maintaining light‑touch engagement until the timing is right to involve a BDM.
 * Maintain high‑quality CRM data, ensuring all new contacts, companies, and opportunities are accurately created and updated.
 * Support CRM discipline across the team by flagging missing data, chasing updates, and reporting on data quality.
 * Represent ABT at events such as trade shows, networking sessions, and customer visits, supporting lead capture and follow‑up.
 * Provide regular reporting on lead status, conversion rates, and pipeline activity.
 * Support ad hoc commercial initiatives, outreach campaigns, and process improvements as required.
Qualifications
 * Minimum 3 years’ experience in a B2B sales support, inside sales, or lead generation role.
 * Experience handling inbound enquiries and conducting discovery calls.
 * Excellent phone manner and professional written communication skills.
 * Strong understanding of CRM systems and disciplined data management.
 * Ability to analyse situations, join the dots, and adapt approach to suit the customer.
 * Confidence to represent ABT in person at events and trade shows.
 * Strong organisational skills, able to manage multiple leads and tasks in parallel.
 * Experience with complex B2B solutions involving multiple stakeholders and long buying cycles.
 * Experience attending and supporting trade shows or networking events.
 * German language skills (highly advantageous but not essential).
 * Self‑motivated, proactive, and eager to succeed.
 * Relationship builder with professionalism and approachability.
 * Detail‑oriented and committed to accuracy in CRM data and communications.
 * Flexible and adaptable, able to adjust approach based on custom.
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