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Account director

London
Informa Group Plc.
Account director
€80,000 a year
Posted: 4 May
Offer description

Do you want to develop your career and make an impact in the fast-growth, fast-moving B2B technology space?

At Informa TechTarget, you’ll collaborate and grow alongside some of the industry’s most respected experts. You’ll work with leading brands and be exposed to world-shaping innovations. You’ll apply your energy and intellect to helping clients be faster to market and faster to revenue.

We’re a vibrant community of world-class practitioners – over 2000 colleagues strong – with offices in 19 locations around the world. We’re traded on Nasdaq and also part of Informa PLC, a global leader in business-to-business events, digital services, and academic research in the FTSE 100.

About Informa TechTarget

Informa TechTarget (Nasdaq: TTGT) informs, influences and connects the world’s technology buyers and sellers, to accelerate growth from R&D to ROI.

With an unparalleled reach of over 220 highly targeted technology-specific websites and more than 50 million permissioned first-party audience members, Informa TechTarget has a unique understanding of and insight into technology markets.

Underpinned by those audiences and their data, we offer expert-led, data-driven, and digitally enabled services that deliver significant impact and measurable outcomes to our clients. We provide our customers with:

* Trusted information that shapes the industry and informs investment
* Intelligence and advice that guides and influences strategy
* Advertising that grows reputation and establishes thought leadership
* Custom content that engages and prompts action
* Intent and demand generation that more precisely targets and converts

About Informa TechTarget’s Enterprise Audiences

Our Enterprise Audiences connect vendors with in-market enterprise technology buyers across roles such as CIO, IT Director, Enterprise Architecture, Cloud/Infrastructure, Platform Engineering/DevOps, Data/Analytics/AI, Networking, Storage/Backup/DR, End-User Computing, ERP/Enterprise Applications, CX/Contact Centre, and Digital Transformation leaders. Through trusted editorial brands and high-fidelity purchase intent, we empower marketers to build qualified pipeline, accelerate deals, and drive measurable revenue impact.

Our organization is committed to sustainability, diversity, wellbeing, and ethical working practices. Visit informatechtarget.com and follow us on LinkedIn.

The Account Director, UK for the EMEA Enterprise Team is a senior commercial role responsible for owning and expanding strategic enterprise technology accounts across EMEA. You will sell Informa TechTarget’s Enterprise Audience solutions and full-funnel demand generation portfolio, leveraging high-fidelity purchase intent, digital media, content, and programmes that engage enterprise IT decision-makers and buying committees. The role requires executive presence, multi-threaded relationship building, and disciplined end-to-end sales leadership across complex cycles.

Essential job functions

* Own and grow a portfolio of strategic enterprise technology accounts across EMEA, driving multi-quarter, multi-product programmes and executive-level relationships with senior marketing, demand generation, ABM, and alliance/channel leaders.
* Sell integrated solutions across the Enterprise Audience portfolio: purchase intent data, digital media and ABM, content syndication, custom content, webinars and virtual events, research and analytics, and partner/channel-led programmes.
* Consult with clients to assess ICPs, target buying groups, and value propositions; translate insights into demand strategies that improve MQL-to-SQL conversion, SQO creation, pipeline velocity, and ROAS for enterprise use cases.
* Lead complex sales cycles end-to-end (strategic, business, commercial, and technical): discovery, solution design, proposal, negotiation, contracting, delivery governance, and post-sale expansion.
* Collaborate closely with:
o Enterprise-focused Media Groups (publishers, marketers, editors) to align content and placements with audience intent.
o US and APAC sales teams to leverage global success and coordinate multi-region engagements.
o Customer Success and Campaign Management to ensure delivery excellence, QBRs, and optimisation for quality and outcomes.
o Product, RevOps, and senior executives to refine offers, price/pack solutions, and improve market fit for enterprise buyers.
* Provide accurate forecasting and maintain rigorous CRM hygiene, continuously improving pipeline quality, stage discipline, and data completeness.
* Represent the company at key enterprise technology events (e.g., Cloud Expo Europe, Gartner Symposium/IT Xpo EMEA, etc), associations, and partner functions to deepen networks and convert interactions into qualified opportunities.
* Drive thought leadership and best practices for selling to enterprise IT buyers; mentor teammates and contribute to playbooks for Enterprise Audience propositions.
* Stay abreast of enterprise technology market developments, competitive dynamics, and regulatory considerations; ensure compliance with company policies and customer guidelines.

Success metrics

* New bookings and revenue attainment, including multi-product and multi-region deals.
* Retention and expansion rates across the Enterprise Audience portfolio; multi-year agreement penetration.
* Pipeline generated and attributed; MQL-to-SQL conversion, SQO creation, pipeline value, and cycle time improvements.
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