Job Description
Job Title: Product Manager – Health & Wellbeing (FMCG)
Company Overview
Health & Wellbeing Brands is a fast-growing FMCG business focused on developing and scaling innovative health, wellness, and supplement products across e-commerce and retail channels. We are driven by data, consumer insight, and a commitment to delivering high-quality products that improve everyday wellbeing.
Industry: FMCG – Vitamins, Minerals & Supplements (VMS)
Department: Commercial / Sales & Marketing
Reports To: Director
Location: Skipton / Hybrid (as required)
Employment Type: Full-Time
Role Overview
We are looking for a commercially driven and consumer-focused Product Manager to own the end-to-end lifecycle of our health & wellbeing product portfolio. This role combines product development, market analysis, and performance optimisation across platforms such as Amazon, D2C, and retail.
You will play a key role in identifying new product opportunities, managing launches, and scaling high-performing SKUs in a competitive FMCG environment.
Key Responsibilities
Product Strategy & Development
* Own the product roadmap across supplements and wellness categories
* Identify new product opportunities based on market trends, customer insights, and competitor analysis
* Lead new product development (NPD) from concept to launch
* Work closely with suppliers and manufacturers on formulation, packaging, and compliance
Cross-Functional Collaboration
* Work with marketing, supply chain, operations, and regulatory teams
* Ensure product availability, stock planning, and smooth launches
* Align product strategy with brand positioning and campaigns
Regulatory & Compliance
* Ensure all products meet UK/EU regulations (e.g., supplements, labelling, claims)
* Work with quality and compliance teams to maintain standards
Customer & Market Insight
* Analyse customer feedback, reviews, and trends to improve products
* Stay ahead of trends in health, wellness, and supplements
Required Skills & Experience
* 3+ years’ experience in FMCG product management, ideally in health, wellness, or supplements
* Strong commercial acumen with a data-driven mindset
* Proven track record of launching and scaling products
* Excellent stakeholder management and communication skills
Preferred Experience
* Experience in nutraceuticals, vitamins, or sports nutrition
* Knowledge of UK/EU supplement regulations
* Familiarity with tools like Monday.com or similar
* Experience managing global suppliers (e.g., China, EU)
Key Competencies
* Entrepreneurial mindset
* Analytical thinking
* Attention to detail
* Agility in a fast-paced environment
* Strong ownership and accountability
KPIs / Success Metrics
* Revenue and profit growth per product/SKU
* Successful product launches (time-to-market)
* Customer ratings and reviews
What We Offer
* A role with genuine responsibility and end-to-end FMCG product delivery.
* The opportunity to help build exciting products with a real focus on flavour-led innovation.
* Competitive salary and benefits package.
* Opportunities for professional development.
* Exposure to diverse projects and industries.