Social Media Marketing, Influencer, & Community Manager UKWho We Are
At Doughlicious The London Dough Co. we're revolutionizing cookie dough by creating irresistibly indulgent, better-for-you snacks that never compromise on taste or quality. Through boundless innovation, a zest for excellence, and a commitment to doughing good, we're on a mission to bring joy to every bite while caring for our people, our planet, and your wellbeing. Together, we're not just making dough - we're changing what's possible in snacking, one mouth-watering creation at a time.
We create deliciously unique, frozen cookie dough-gelato bites that are gluten-free, all-natural, and crafted to bring joy to everyday moments.
Our Mission: Reimagine cookie dough treats for the modern snacker—fun, delicious, shareable, and totally unforgettable!
What You’ll Do
As our UK Social Media, Influencer, & Community Manager, you’ll be the voice and personality of Doughlicious across digital platforms. You’ll build awareness, create buzz, and nurture authentic communities that love our brand as much as we do.
- Own day-to-day management of Doughlicious U.S. social media channels (Instagram, TikTok, YouTube, and emerging platforms)
- Develop and execute a social media and influencer strategy that grows awareness, engagement, and conversion with UK audiences.
- Partner with U.S. Head of Marketing and Global team to create epic campaign calendars and content themes aligned with global brand goals and local business targets
- Partner with US. Social Media Manager to coordinate how the UK plans are executed on joint social accounts
- Identify, negotiate, and manage relationships with local micro- and macro-influencers, brand ambassadors, and content creators.
- Manage and optimize the UK social media marketing budget for maximum impact and efficiency.
- Coordinate and direct external media, creative, or social agency partners as needed.
- Provide clear reporting, analytics, and insights to improve performance and demonstrate ROI (“bang for the buck”).
- Stay ahead of social trends, cultural shifts, and technology—including smart use of AI tools to produce better work with less effort and stress.
- Manage social listening, community engagement, and customer interaction to build brand loyalty and advocacy.
- Collaborate cross-functionally (marketing, sales, PR) to ensure consistent brand storytelling.
What We’re Looking For
- Minimum 2 years of social media and influencer marketing experience, ideally with CPG/food & beverage brands.
- A track record of growing and managing communities on Instagram, TikTok, and emerging platforms.
- Experience managing influencer programs end-to-end (sourcing, contracting, briefing, measurement).
- Strong creative eye for storytelling, short-form video, and culturally relevant content.
- Data-driven mindset with comfort in analytics, social reporting, and ROI measurement.
- Excellent communication, collaboration, and project management skills.
- Comfortable working remotely while engaging with a global team.
- Bonus: Prior experience with UK retail/omnichannel CPG brands or early-stage challenger brands.
Why You’ll Love Working With Us
- Be part of a fast-growing, global food brand entering an exciting stage of Global expansion.
- Play a foundational role in shaping Doughlicious’ digital voice and community Globally
- Opportunity to work with a fun, creative, and entrepreneurial team that values bold ideas.
- Competitive salary and growth potential.
👉 Ready to help us make cookie dough the next big snacking sensation? Apply now and join us in building Doughlicious fame in the UK!