Creative Director / Brand Manager
Location: Leeds, LS12
Type: Full-Time / Permanent
Salary: £45k DOE + Perks
Industry: Health / Beauty / Lifestyle
Redefine What a Dental Brand Can Be
At Yorkshire Dental Suite, we don’t just fix teeth - we build confidence, turn heads, and create experiences people talk about. From celebrities and influencers to everyday people seeking a next-level smile, we’re leading a new wave of dentistry that’s bold, beautiful, and culture-driven.
Now, we’re looking for a visionary Creative Director / Brand Manager to take the reins of our brand and evolve it into something truly iconic!
Your Mission
You’ll be the strategic and creative force behind how Yorkshire Dental Suite looks, feels, and shows up in the world. This is a rare opportunity to lead a lifestyle-first health brand - where storytelling, design, digital, and culture collide.
What You’ll Be Doing
* Own the Brand: Lead the evolution of our visual identity, tone of voice, and customer experience across every touchpoint.
* Creative Direction: Ideate and direct high-impact campaigns, brand content, product launches, and in-clinic visuals.
* Digital Presence: Oversee brand consistency across our website, social media, and paid media including briefing and approving content.
* Campaign Leadership: From TikTok shoots to billboard rollouts, you’ll lead 360° campaigns that elevate our presence and generate real buzz.
* Team Collaboration: Work closely with our marketing, content, and clinical teams to ensure brand cohesion in everything we do.
* Trendspotting & Innovation: Stay ahead of industry trends and competitor activity and make sure we’re setting the pace, not following it.
* Manage Partners & Creatives: Brief, hire, and manage external creatives, from videographers to designers to bring your ideas to life.
About You
You’re part brand strategist, part visual tastemaker. You see the bigger picture, but you sweat the details. You want to build something that defines an industry - not just follow what’s already been done.
Must-Haves:
* 3+ years experience in brand management, creative direction, or art direction
* Proven ability to build or evolve a consumer-facing brand - ideally in beauty, fashion, wellness, or lifestyle
* Strong visual design sensibility and storytelling instincts
* Confidence leading creative projects from idea to execution
* Experience managing freelancers or creative teams
* A standout portfolio or case studies that show your impact
Nice-to-Haves:
* Background in DTC brands, content-driven businesses, or aesthetic industries
* Familiarity with tools like Canva, Adobe Creative Suite, or Figma
* Understanding of content strategy, social growth, or digital performance metrics
What You’ll Get
* A genuine opportunity to shape and own one of the UK’s fastest-growing lifestyle-health brands
* Work in a culture where creativity is respected, not micromanaged
* Creative freedom and budget to build campaigns, assets, and stories that move people
* Career progression into a senior leadership role as we scale
* Competitive salary + quarterly bonus based on brand KPIs
* Discounts on award-winning cosmetic and dental treatments
* Hybrid/flexible working and on-site studio access
How to Apply
Send your CV, a brand portfolio or a few examples of your best work (personal or professional), and a short note (or video intro!) telling us why you’re the one.
Email: megan.mclafferty@smilewhite.co.uk
Based in Leeds
Let’s build something unforgettable.
Yorkshire Dental Suite - changing the face of dentistry.
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