Who We Are Vistaprint is looking for a strategic leader to join our Global Email Marketing team to oversee the email program in our German and Dutch Markets. You will be joining the team responsible for creating campaign and customer strategies across 16 markets spanning North America and Europe with the goal to increase customer engagement, incentivize purchases and drive long-term customer value. By partnering with our internal Creative, Go to Market, and Analytics teams, the Global Email Team turns these strategies into reality and monitors and optimizes actions based on performance. The ideal candidate will have a minimum of 3+ years’ experience in strategic channel marketing with a proven track record of delivering high-performing campaign strategies and results through their own work and the work of others.
Oversee Germany and Dutch Email marketing plans, providing input and strategic direction, to meet business objectives and exceed financial expectations across the German market.
Manage and closely monitor KPIs to influence and optimize campaign strategy to exceed financial objectives reporting weekly results to stakeholders.
Apply extensive marketing background to contribute fresh ideas and innovative concepts to develop strategic channel roadmap.
Partner with creative and Go to Market teams to influence concept strategies and ensure email campaigns are meeting campaign platform goals, channel best practices and creating impact.
Develop, design, run and analyze A/B and multivariate tests across offers, creative, mailable file and segmentation.
Work in close collaboration with global team members from multiple functions including marketing, creative, content and analytics to elevate marketing plans and ensure campaigns are meeting objectives.
No matter your background or work experience, we strongly encourage you to apply - even if you feel that you don’t meet the exact requirements or have the same qualifications. Creative, results-oriented thinker with exceptional attention to detail.
~ Ability to analyze data sets and trends to inform strategy and drive business decisions.
~3+ years of experience in strategic channel marketing.
~ Bachelor’s degree in marketing, business, economics or related field.
Experience working in agile or scrum a plus.
Experience in forecasting and performing analytical analyses using tools such as Looker.
We are an award winning Remote-First company. We’re an inclusive community. And to help orient us all in the same direction, we have our Vista Behaviors which exemplify the behavioral attributes that make us a culturally strong and high-performing team.
VistaPrint is the design and marketing partner to millions of small businesses around the world. For over 20 years we’ve been inspired by small businesses, and we work incessantly to deliver solutions to their evolving needs. Together, VistaCreate, 99designs by Vista and VistaPrint represent a full-service design, digital and print solution, elevating small businesses’ presence in physical and digital spaces and powering them to achieve success. VistaPrint is focused on making great marketing and design accessible to every small business owner, allowing them to create a cohesive brand image for use in-store, online and on-the-go.
Commitment to Diversity, Equity, & Inclusion
VistaPrint exists to help our customers live their dreams. All qualified candidates will receive consideration for employment without regard to race, color, sex, national or ethnic origin, nationality, age, religion, citizenship, disability, medical condition, sexual orientation, gender identity, gender presentation, legal or preferred name, marital status, pregnancy, family structure, veteran status or any other basis protected by human rights laws or regulations. This list is not exhaustive and, in fact, in many cases, we strive to do more than the law requires.