Job Overview
We are seeking a motivated and detail-oriented Marketing Assistant to join our creative team. The ideal candidate will support various marketing initiatives, contributing to both B2B and B2C campaigns.
This role requires a blend of creativity and analytical skills, as well as proficiency in various marketing tools and platforms.
The Marketing Assistant will play a crucial role in enhancing our brand presence and driving engagement across multiple channels particularly in social media channels.
Responsibilities
* Assist in the development and execution of marketing strategies and campaigns.
* Conduct keyword research and implement SEO best practices to improve website visibility.
* Manage social media accounts, creating engaging content and monitoring interactions.
* Support project management efforts by coordinating tasks and timelines for marketing projects.
* Utilise Adobe Photoshop for designing graphics and promotional materials.
* Maintain and update the company website using shopify, ensuring content is current and relevant.
* Analyse campaign performance using Google Analytics, providing insights for optimisation.
* Execute email marketing campaigns, including list management and content creation.
* Collaborate with the sales team on B2B marketing initiatives to drive lead generation.
* Prepare reports using Microsoft Excel to track marketing metrics and performance.
* Develop compelling copy for various platforms, including websites, social media, and email communications.
* Assist in managing Google Ads campaigns to maximise reach and effectiveness.
Qualifications
* Strong communication skills in English, both written and verbal.
* Proficiency in Microsoft Office Suite is essential.
* Familiarity with digital marketing tools such as Google Ads, Google Analytics, and email marketing platforms.
* Experience or knowledge of SEO techniques is highly desirable.
* Previous experience in project management is an advantage.
* Basic understanding of IT principles related to digital marketing tools is beneficial.
* Excellent organisational skills with the ability to manage multiple tasks effectively under tight deadlines.
* Strong time management skills to prioritise workload efficiently.
* Leadership qualities that contribute positively to team dynamics are preferred.
* A background or interest in B2B marketing will be advantageous. Join us as we strive to elevate our brand through innovative marketing strategies. If you are passionate about marketing and eager to learn in a collaborative environment, we would love to hear from you.
Job Types: Full-time, Part-time
Pay: £12.21-£15.00 per hour
Expected hours: No less than 20 per week
Ability to commute/relocate:
* Poole BH12 4NU: reliably commute or plan to relocate before starting work (required)
Education:
* Bachelor's (required)
Experience:
* Email marketing: 1 year (required)
* Social media marketing: 1 year (required)
Language:
* English (preferred)
Work authorisation:
* United Kingdom (required)
Work Location: In person