We are delighted to be partnering with a much loved ecommerce brand in their search for a Senior Performance Marketing Manager.
This is a fast-paced trading environment and the successful candidate will enjoy getting their sleeves rolled up and stuck in!
The role:
* Lead the development and delivery of an integrated, multi-channel digital marketing strategy across PPC, paid social, affiliates and email channels.
* Align media activity with seasonal trading plans and promotional calendars, working closely with the Ecommerce, Buying, and Merchandising teams.
* Drive performance through analytical rigour and data-led decision making, enhancing efficiency across the marketing funnel.
* Develop and maintain multi-touch attribution models to accurately assess campaign effectiveness.
* Own and report on key KPIs: traffic volume, ROAS, CAC, and LTV.
* Manage a marketing executive responsible for the email channels.
* Act as a brand ambassador, upholding the company’s vision, mission, and values in all professional conduct.
* Collaborate effectively with colleagues to support team and company goals, maintaining high standards of behaviour.
The Person:
* Proven leadership in performance marketing within a high-growth ecommerce or DTC environment.
* Strong commercial and analytical acumen, with a clear focus on ROAS, COS%, CAC, LTV, and driving bottom-line impact.
* Experience managing £multi-million annual marketing budgets with full funnel oversight.
For much more information please apply immediately