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Sales and marketing director

Manchester
The Abbey
Sales and marketing director
Posted: 17 September
Offer description

Overview

Location: Greater Manchester

Level: Board-level / Senior Executive

Reports to: Managing Director / Board

Direct Reports: Sales Managers, Marketing Team, Customer Experience roles


Key Responsibilities

* Land Acquisition Support
o Deliver market research to guide land purchases
o Advise on product type, mix, spec based on location & demand
o Support land appraisals with competitor/market analysis
* Sales & Marketing Strategy
o Create/lead marketing & sales launch plans for new developments
o Set and achieve strong sales rates
o Maximise revenue with minimal discounting
o Oversee advertising, branding, digital (web), and show home design
* Customer Experience
o Drive customer-centric service
o Monitor satisfaction metrics and proactively improve service
o Champion a positive sales team culture
* Leadership & Team Development
o Lead and motivate a high-performing sales & marketing team
o Foster collaboration, innovation, and accountability
o Support people development and succession planning
* Board & Business Unit Involvement
o Contribute to overall business strategy
o Own and manage departmental budget and KPIs


Person Specification

* Must-Haves:
o Proven experience in residential housebuilding sales & marketing
o Strategic thinking and board-level decision-making experience
o Ability to motivate, lead, and manage a team
o Strong understanding of housing market trends and customer needs
o Experience in branding, pricing strategies, and customer journey management
* Nice to Haves:
o Demonstrated innovation in customer experience
o Background in launching large-scale developments
o Experience in working with Disability Confident Employers or inclusion-focused organizations


Culture & Values

* People-first, inclusive, and development-driven
* No-blame culture, focus on collaboration and ideas
* Commitment to diversity (Disability Confident Employer)


Benefits

* Life insurance, private healthcare, pension
* Discounted home purchase, car leasing, share scheme
* Flexible benefit packages (buy more leave, add dependants, etc.)
* Career development & training opportunities
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