Overview
Our client, a Helicopter Emergency Medical Service, is looking for a strategic and experienced Head of Mass Fundraising and Marketing to lead their integrated fundraising and marketing activity.
Role details
Head of Mass Fundraising and Marketing
Location: Lincoln LN4. Hybrid working may be available upon completion of probation
Hours: Full-Time, 37.5 per week
Salary: £42,000 - £50,000 per annum, dependent upon skills and experience
Contract: Permanent
Reporting to: Director of Income and Engagement
About The Employer
This charity provides lifesaving critical care to the communities of Lincolnshire & Nottinghamshire, funded by public donations. If somebody is involved in a serious incident or suddenly taken ill, speed and time are of the essence. Giving a patient the best chance of survival, this charity's air ambulance crew effectively take the A&E department to the scene of the emergency.
Recently rated outstanding by the Care Quality Commission across all five areas that were inspected – Safe, Caring, Effective, Responsive and Well led, they are a friendly, inclusive, and dynamic team focused on ensuring that they deliver the best possible service. The tie that binds them is their set of values – Teamwork. Respect. Innovation. Compassion (TRIC). They display these attributes in the way that they interact with the people they meet, from former patients and volunteers to their supporters and colleagues.
About The Role
Reporting to the Director of Income and Engagement, you will drive sustainable income growth through regular giving, appeals and lottery programmes generating £6–£7 million annually. You will lead multi‑channel campaigns, oversee supporter care, insight and marketing, and develop high‑performing teams to strengthen supporter relationships and enhance the charity's brand. This permanent, full‑time role is based at the organisation's HQ and Airbase in Lincolnshire and plays a vital role in supporting this life‑saving service.
The successful candidate will have significant experience in a senior management role, in‑depth knowledge of running regular giving, lottery and appeals fundraising programmes, significant experience in running multi‑channel marketing campaigns that drive income growth, understanding of CRM systems and experience of building supporter or customer journeys informed by data and insight.
This role is based at the charity's Headquarters in Lincoln, with the option of hybrid working after a probationary period, requiring a minimum of three days per week in the office.
Benefits
* Annual Leave of 25 days, which increases by 1 additional day per completed year of service up to a maximum of 30 days, in addition to bank holidays (pro rata for part time staff)
* Additional days leave for your birthday
* Pension scheme includes 6% employer contributions, with 4% employee contribution
* Access to a Health & Wellbeing Care Plan
* Occupational Sick Pay Scheme
* Life insurance at 3 times your annual salary
* On completion of probationary period
Closing date: 25th May 2026
Interview date: Week commencing 1st June 2026
Note: The right is reserved to close this vacancy early if sufficient applications are received.
Interested? Click the job board apply button to be taken to the next stage. There you can find out more information and complete your application by following the instructions (you may need to scroll down).
A full driving licence and access to a vehicle (or equivalent) is required for this role.
Our client is an equal opportunities employer and aims to ensure all applicants are treated fairly and equitably regardless of gender, race, colour, ethnicity, age, disabilities, social economic background, religious or political beliefs, marital status, maternity or paternity, or sexual orientation.
Please note that this employer is currently unable to sponsor applicants for work visas in the UK. Therefore, you must have the right to work in the UK to be considered for this position. Applications from candidates who require visa sponsorship will not be considered.
No agencies please.
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