We are seeking a dynamic and experienced Head of Brand & Stakeholder Relations. The successful candidate will play a crucial role in developing and executing strategic marketing initiatives to enhance our brand presence, engage stakeholders, and drive business growth. This role requires a deep understanding of the energy industry, exceptional marketing skills, and the ability to foster strong relationships with various stakeholders.
Key Responsibilities:
Brand Strategy Development:
In line with the wider group, develop and implement a comprehensive brand strategy that supports the company's goals and values. Define the brand's unique value proposition and positioning in the competitive oil and gas industry.
Stakeholder Relations:
Cultivate and manage relationships with key stakeholders, including industry partners, clients, regulatory bodies, and community representatives. Leverage these relationships to realise sales opportunities, enhance the company's brand image and foster collaborative opportunities.
Marketing:
Work with the wider group Marketing team to plan, and execute effective marketing campaigns that resonate with target audiences and communicate the company's strengths and offerings. Collaborate with cross-functional teams to ensure campaign alignment with business objectives.
Events:
Work with the group marketing team to identify key events ensure seamless execution and maximisation of opportunities for networking and brand exposure.
Market Analysis:
Conduct thorough market research to identify trends, competitor activities, and emerging opportunities within the oil and gas sector. Use insights to refine marketing strategies and stay ahead of industry developments.
Measurement and Analytics:
Establish key performance indicators (KPIs) to measure the success of sales & marketing initiatives. Regularly analyse data, track performance metrics, and provide actionable insights to refine strategies.
Qualifications and Requirements:
* Bachelor's degree in Marketing, Business Administration, or related field; MBA is a plus
* Proven experience in brand management & stakeholder relations within the energy industr
* Exceptional communication, negotiation, and interpersonal skills for effective stakeholder engagement
* Demonstrated ability to collaborate and inspire cross-functional teams
* Strategic thinker with a track record of developing and executing successful sales strategies
* Analytical mindset with the ability to translate data into actionable insights
* Attention to detail, creativity, and a commitment to maintaining brand consistency
* Flexibility to adapt to evolving industry landscapes and market conditions
Apply now
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