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Social media buyer

Sheffield
Aff Global LTD
Media buyer
£24,420 - £32,000 a year
Posted: 21 September
Offer description

We are seeking a highly skilled Social Media Buyer / Digital Account Executive to join our growing team. The ideal candidate has hands-on experience running large-scale paid social campaigns, with proven expertise in Meta Ads and TikTok Ads, alongside strong technical knowledge of tracking, attribution, and remarketing funnels.

This role is perfect for someone who can manage six-figure monthly budgets, has a sharp analytical mindset, and also understands how to build and execute social content calendars to align organic and paid activity.

Responsibilities

* Plan, launch, and scale paid campaigns across Meta (Facebook/Instagram)
* Manage large monthly budgets (£100K+), ensuring efficient ROAS/CPA delivery.
* Set up and maintain tracking infrastructure: Meta CAPI, GTM, UTMs, deduplication, consent mode.
* Build and optimise remarketing and full-funnel audience strategies.
* Develop and maintain a social media content calendar to coordinate organic and paid campaigns.
* Run structured creative testing frameworks, working with UGC/design teams to continuously refresh winning ads.
* Analyse campaign performance, prepare weekly/monthly reports, and present clear, actionable insights.
* Stay ahead of ad platform trends, creative trends, and compliance policies.
* Collaborate on funnel optimisation (landing pages, CRO, retargeting across email/SMS).

Requirements

* 3+ years' experience in paid social (agency or in-house).
* Demonstrated track record of successfully managing £100K+/month budgets.
* Expert knowledge of Meta Ads Manager
* High-level understanding of tracking & attribution (CAPI, pixels, GA4, UTMs).
* Skilled at building and maintaining social calendars for consistent campaign planning.
* Strong data analysis and reporting skills (Google Analytics, GA4, Looker Studio, Excel/Sheets).
* Excellent communication skills – able to translate complex data into actionable insights.
* A problem-solving, proactive approach with a test → analyse → scale mindset.

Nice-to-Haves

* Experience with other paid platforms (YouTube, TikTok, Snapchat, Pinterest, LinkedIn).
* Knowledge of third-party tracking solutions (Voluum, Hyros, Wicked Reports).
* Familiarity with email/SMS remarketing (e.g. Klaviyo).
* Basic CRO/funnel optimisation experience
* Awareness of ad policy & compliance in sensitive industries (health, finance, etc.).

Why Join Us?

* Opportunity to manage large-scale campaigns that directly impact growth.
* Join a fast-moving, data-driven team that values creativity and performance.
* Competitive £ salary with performance-based growth opportunities.
* Work with cutting-edge tools, attribution methods, and creative strategies.

Job Type: Full-time

Pay: £24,420.00-£32,000.00 per year

Benefits:

* Company pension
* Flexitime
* On-site parking

Work Location: In person

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