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Digital marketing executive

London
Hirehoot
Digital marketing executive
Posted: 19h ago
Offer description

As a Digital Marketing Executive, you'll help plan, deliver, and optimise paid media campaigns across search, social, and display. Working closely with the wider team, you’ll be hands-on with creative uploads, budget pacing, daily performance checks, and reporting.


Key Responsibilities

* Support the planning and execution of paid media campaigns across platforms like Google Ads, Meta, LinkedIn, and TikTok
* Conduct keyword and audience research to inform targeting strategies
* Write ad copy that’s clear, compelling, and conversion-focused
* Upload creative assets and ensure they meet platform specs and best practices
* Manage daily campaign pacing, monitor performance, and flag anomalies
* Optimise campaigns in real time to improve ROI, CTR, CPA, and ROAS
* Track campaign budgets to ensure spend aligns with strategy and timelines
* Build weekly and monthly reports with insights and learnings
* Collaborate with designers and strategists to evolve campaign creative
* Share digital trends and contribute ideas in team and client sessions
* Be mentored and supported with clear development goals


Essential Skills & Experience

* 6+ months’ experience working on paid media campaigns (in-house, agency, or freelance)
* Familiarity with Google Ads and/or Meta Ads
* Confidence analysing performance data and drawing insights
* Strong attention to detail – particularly when working with budgets and pacing
* Clear, persuasive written skills for ads and reporting
* Good organisational skills with ability to prioritise and multitask
* A proactive, positive approach to learning and growing
* Any experience with analytics platforms (e.g., GA4, SEMrush, Meta Business Suite) is a bonus
* Google Ads / Meta certifications are a plus, but we’ll support you in earning them if not already held


What We Look for in Every Team Member at Make

* Challenging the norm – bringing fresh ideas and perspectives
* Clear and persuasive communication – both written and verbal
* A team-first mindset – supporting and inspiring those around you
* Commercial awareness – understanding how to drive efficiency, profitability, and growth
* Problem-solving skills – balancing creativity with structured thinking
* Adaptability in a fast-paced environment – managing multiple projects while maintaining quality
* Attention to detail and process-driven execution – ensuring high standards across all work


Salary / Bonus

* Competitive Salary based on knowledge and experience
* Bonus linked to business profitability


Health & Wellbeing

* Cycle to Work scheme
* Breakfast and healthy snacks in the office
* Monthly wellbeing allowance


Learning & Development

* Team and Personal development budget
* Lunch & Learn sessions


Time Off

* 26 days' annual leave plus bank holidays
* Enhanced parental leave


How We Work

* Hybrid, flexible working, three days in the office
* Work from anywhere for one month per year
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