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Sales manager

Liverpool (Merseyside)
Yuwell Global
Sales manager
Posted: 10h ago
Offer description

About Yuwell

Yuwell Medical is a global leader in healthcare solutions, committed to improving patient outcomes through innovative medical technologies. With 25 years of expertise and a strong international footprint, we deliver advanced products across homecare and clinical environments. Our mission is to build a comprehensive health ecosystem by integrating cutting-edge technology with exceptional service to support patients, providers, and partners worldwide.


Job Overview

We are seeking a Regional Sales Manager to drive commercial growth and expand our customer network across the United Kingdom. This position covers the full Yuwell product portfolio, including homecare devices, patient monitoring solutions, respiratory products, acute care equipment, and clinical diagnostic technologies.

The role focuses on new business development, strengthening distributor relationships, increasing market penetration, and delivering sustainable revenue growth within the UK healthcare landscape, including the NHS, private healthcare providers, primary care networks, and retail pharmacy chains.


Key Responsibilities

* Develop and execute a UK-specific sales strategy aligned with Yuwell’s broader European growth objectives.
* Identify, engage, and acquire new customers across NHS Trusts, private hospitals, community care providers, and retail partners.
* Build and maintain strong relationships with distributors, strategic partners, procurement bodies, and healthcare decision-makers.
* Lead commercial negotiations, pricing discussions, and contract agreements to ensure competitive positioning and long-term partnership value.
* Collaborate closely with product, marketing, supply chain, and customer support teams to ensure smooth market execution and an exceptional customer experience.
* Monitor UK market trends, competitor activity, and regulatory developments, providing regular insights and performance updates to leadership.


Qualifications and Experience

* Proven experience in sales, business development, or commercial leadership within the UK medical device, healthcare technology, or clinical equipment sector.
* Strong track record in new customer acquisition and regional business development.
* Established network within NHS procurement, private healthcare providers, community care, or distributor channels.
* Experience with distributor management, NHS tendering, and multi-channel sales execution.
* Excellent negotiation and relationship-building skills, capable of influencing diverse stakeholder groups.
* Strong commercial acumen with the ability to translate market insights into actionable plans.
* Fluent in English; additional languages are advantageous but not required.

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