Job Title: CRM Manager
Location: London - Hybrid
Salary: Competitive
Role Overview:
Responsible for the CRM implementation and advancement of strategies, plans, and systems in place to take our business and customer relationships to higher heights.
Key aims:
1. Responsible for the CRM strategy for Sales and Marketing for ManpowerGroup UK
2. Ability to concisely create, present and provide ongoing updates for the CRM strategy for ManpowerGroup UK
3. Present the strategy to key business stakeholders, review feedback and incorporate changes
4. Implement the strategy and work to improve / develop the strategy through A/B testing and in accordance with the business strategy.
5. Manager role:
* Mentor and coach members of the marketing team and provide training to encourage HubSpot users to become more proficient and self-serve.
* Provide ongoing feedback and recommendations to sales and marketing for the improvements of campaign activity and automation for the nurturing and tracking of all leads generated.
6. Global collaboration:
* Collaborate with global counterparts to improve efficiencies across the Group.
* Work with Global IT (WiPro) to ensure smooth development of Boomi integration.
* Provide UK requirements to IT.
7. To suppo...