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Senior Wealth Propositions Lead – Salary National circa £75,000 / London circa £85,000 (DOE)
Location – London, Bristol, Norwich, York
Aviva is proud to have an award‑winning workplace, platform and adviser businesses focused on helping customers take control of their financial futures. As customer needs evolve and technology advances, we’re at the forefront of delivering innovative solutions to market—maximising opportunities to grow our business for the benefit of customers and shareholders.
As the UK’s largest pensions and wealth provider, we serve a vast customer base that needs support in managing their financial futures. This support spans retirement guidance, digital/hybrid financial advice and, in the future, Targeted Support. Our ambition is to provide guidance and advice at scale through a market‑leading, highly innovative suite of propositions across the guidance, targeted support and regulated advice spectrum with a strong focus on retirement solutions. These must leverage the latest financial planning technology while delivering great outcomes for customers.
This is a pivotal role in steering our strategy, building market‑leading propositions and optimising trading opportunities to grow Aviva’s market position. If you’re passionate about delivering exceptional customer outcomes and driving innovation in financial guidance and advice, we’d love to hear from you.
A bit about the job
The Senior Proposition Lead will shape and deliver high‑quality, innovative customer propositions focused on Aviva’s wealth opportunities. You’ll lead and support the design and development of solutions that help customers make informed financial decisions and deliver capabilities for Aviva’s Wealth channels. This includes ensuring propositions are clear, accessible and aligned with regulatory standards and Consumer Duty principles.
Working closely with delivery teams and technical experts, you’ll ensure our propositions meet customer needs and business objectives, appropriately blending technology with human expertise to deliver exceptional outcomes. You’ll collaborate with marketing and distribution teams to maximise opportunities, monitor market trends and regulatory developments and continuously improve performance to maintain Aviva’s market‑leading position.
Skills and experience we’re looking for
* Highly innovative thinker with strong leadership skills.
* Excellent technical knowledge and communication ability.
* Experience in translating complex business opportunities into clear market solutions.
* Ability to influence stakeholders and gain buy‑in for strategic initiatives.
* Deep understanding of the UK wealth market, customer needs and regulatory landscape.
What you’ll get for this role
Our purpose – with you today, for a better tomorrow – is a promise we make to our colleagues too. And one of the ways we live up to that promise is by investing in you. We have so much to offer when it comes to being an Aviva colleague.
* Salary – National circa £75,000 / London circa £85,000 (depending on location, skills, experience and qualifications).
* Bonus opportunity – 12% of annual salary, actual amount depends on your performance and Aviva’s.
* Generous pension scheme – Aviva will contribute up to 14%, depending on what you put in.
* 29 days holiday plus bank holidays; you can buy or sell up to 5 days.
* Aviva‑funded Private Medical Benefit to help you get expert support when you need it.
* Up to 40% discount on Aviva products and other retailer discounts.
* Up to £1,200 of free Aviva shares per year through our Matching Share Plan and share in the success of Aviva with our Save As You Earn scheme.
* Brilliantly supportive policies including parental and carer’s leave.
* Flexible benefits to suit you, including sustainability options such as cycle to work.
* Make a difference, be part of our Aviva Communities and use your 3 paid volunteering days to help others.
* We take your wellbeing seriously with lots of support and tools.
Take a look to learn more. Put a salary into this calculator to see what your total Aviva Reward could be.
Aviva is for everyone
We’re inclusive and welcome everyone – we want applications from all backgrounds and experiences. Even if you don’t tick every box, we would still encourage you to apply. We also consider all forms of flexible working, including part time and job shares.
We flex locations, hours and working patterns to suit our customers, business and you. Most of our people are smart working – spending around 50% of their time in our offices every week – combining the benefits of flexibility with time together with colleagues.
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Seniority level
Mid‑Senior level
Employment type
Full‑time
Job function
Marketing
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