Job Title: Digital Content Strategist
Job Description:
We are seeking a skilled Digital Content Strategist to lead our content strategy and execution across multiple platforms. This includes developing a visual and written content that drives engagement, leads, and brand affinity.
As the Digital Content Strategist, you will own the social strategy and execution across Meta, Instagram, and LinkedIn for the entire brand portfolio. You will also manage and brief content creators to ensure cohesive brand storytelling across services and platforms.
Key Responsibilities include planning and executing seasonal content and email campaigns aligned with commercial priorities, writing and managing automated and campaign-based email flows across B2C and B2B segments, and working cross-functionally with the Loyalty, Performance, and Marketing Managers to align messaging with goals.
Required Skills and Qualifications:
* 4+ years' experience in content, social media, or growth marketing roles
* Strong copywriting and brand storytelling ability — knows how to write with warmth, wit, and clarity
* Experience building multi-platform content calendars and managing contributors
* Proficient with Canva, Meta Business Suite, LinkedIn Campaign Manager, and Klaviyo or similar
* Able to interpret data and audience insights to inform content strategy
* Comfortable working across both luxury lifestyle and practical service verticals
Benefits:
Staff discounts, development support, and opportunities to grow with the business
What We Offer:
A central role in shaping one of the UK's most distinctive sustainable lifestyle brands
What You'll Get:
Creative autonomy with support from a dedicated team content creators