Job Description
We’re looking for a Brand Programme Manager to join our team on a 12 month fixed term contract.
Purpose of the role
Working with the brand team, the Brand Programme Manager will support the implementation of our brand strategy across the AJ Bell business. The role will coordinate the delivery of projects that bring our brand promise to life, across our direct to retail investment platform, our advised business, and range of internal and external group websites.
Key Responsibilities
1. Shape and drive delivery of a programme of work designed to deliver our brand promise ‘Feel good investing’ within our visual identity.
2. Support the brand team with the strategic end-to-end planning and implementation of the project across the organisation. This includes scoping and resource planning.
3. Support the coordination of multiple projects and workstreams, helping align timelines, objectives and key dependencies
4. Manage dependencies across programmes.
5. Manage the programme governance, reporting, and stakeholder communication structures.
6. Act as the central point of coordination, collaborating with internal teams and external agencies to ensure scope, deliverables and timescales are clearly communicated.
7. Ensure project roles and responsibilities are clearly defined and documented, keep action logs.
8. Identity and manage potential risks by putting mitigation plans in place.
9. Ensure that projects are closed in a controlled manner with effective handovers to BAU.
10. Support and enable the business to meet its regulatory requirements, including consumer duty.
Competence, knowledge and skills
Competence
11. Proven experience in project management and change implementation
12. At least 7+ years of experience in programme management within a marketing, brand or transformation contexts.
13. Excellent stakeholder management skills, including internal and external contacts
14. Highly organised and able to work to demanding deadlines
15. High attention to detail in all aspects of work
16. A proactive and solution-orientated approach
17. A strong understanding of brand and marketing
Internal Relationships
Product owners across the Group, most notably:
18. Marketing teams
19. UX and website teams
20. Product teams
21. Customer service teams
22. HR and internal comms
23. PR
24. Compliance and legal
External Relationships
25. Brand agencies
26. Marketing and PR agencies
27. Creative, production and media agencies
28. Research agencies
About us:
AJ Bell is one of the fastest-growing investment platform businesses in the UK offering an award-winning range of solutions that caters for everyone, from professional financial advisers to DIY investors with little to no experience. We have over 644,000 customers using our award-winning platform propositions to manage assets totalling more than £103.3 billion. Our customers trust us with their investments, and by continuously striving to make investing easier, we aim to help even more people take control of their financial futures.
Having listed on the Main Market of the London Stock Exchange in December 2018, AJ Bell is now a FTSE 250 company.
Headquartered in Manchester with offices in central London and Bristol, we now have over 1,500 employees and have been named one of the UK's 'Best 100 Companies to Work For’ for six consecutive years and in 2024 and 2025 named a Great Place to Work®.
At AJ Bell you can expect a friendly working environment with a strong sense of teamwork, we have a great sense of pride in what we do, and this is reflected in our guiding principles.
What we offer:
29. Competitive starting salary
30. Starting holiday entitlement of 27, increasing up to 31 days with length of service and a holiday buy and sell scheme
31. A choice of pension schemes with matched contributions up to 8%
32. Discretionary bonus scheme
33. Annual free share awards scheme
34. Buy As You Earn (BAYE) Scheme
35. Health Cash Plan – provided by Simply Health
36. Discounted private healthcare scheme and dental plan
37. Free gym
38. Employee Assistance Programme
39. Bike loan scheme
40. Sick pay+ pledge
41. Enhanced maternity, paternity, and shared parental leave
42. Loans for travel season tickets
43. Death in service scheme
44. Paid time off for volunteer work
45. Charitable giving opportunities through salary sacrifice
46. Calendar of social events, including monthly payday drinks, annual Christmas party, summer party and much more
47. Personal development programmes built around you and your career goals, including access to personal skills workshops
48. Monthly leadership breakfasts and lunches
49. Casual dress code
50. Access to a range of benefits from our sponsorship deals
Hybrid working:
At AJ Bell, our people are the heart of our culture. We believe in building strong connections by working together. That's why we offer a hybrid working model, where you'll spend 3-4 days per week in the office. For new team members, the first 3 months will be spent full-time in the office to help you immerse yourself in our business and build valuable relationships with your colleagues.