Money Marketing is the award-winning title for the UK’s financial adviser profession.
Overall Purpose of the Role:
The job holder will be responsible for driving and growing digital advertising, sponsorship and content marketing revenues within the Indigo division of emap across the Money Marketing proposition. Our commercial clients come from the B2B financial services sector, including asset managers, life companies and support service providers, and their agencies where applicable.
Key Responsibilities:
Develop new business accounts while managing existing accounts to achieve sales targets and drive yield.
Prospect for and qualify potential clients, and close sales.
Co-ordinate with sales colleagues, editorial teams, production teams, sales support teams and ADOPs to ensure timely and accurate delivery of commercial elements.
Diligent management of emap’s CRM system (Elan).
Co-ordinate and provide post-sale feedback to clients.
Travel and conduct face-to-face sales presentations with new and existing clients.
Skills and Experience:
Demonstrate exceptional daily sales drive, in-depth knowledge of digital advertising formats and strong commercial acumen.
Demonstrate account management experience with clients and agencies.
A proven record in defining and delivering high-value content marketing packages in the B2B sector.
Ability to identify opportunities and develop new initiatives and sales assets.
Extensive knowledge of Microsoft Office.
Core Competencies:
A good understanding of business requirements and the client’s needs.
Awareness of the company’s reputation, and of its commercial and legal position within the context of advertising, sponsorship and content marketing.
Consistently demonstrate an effective and resourceful solution-led approach to obstacles.
Achieve and exceed targets, and consistently deliver exceptional results.
Work collaboratively with multi-platform teams.
Show good judgement and negotiating skills when dealing with clients and their agencies.
Personal Attributes:
Effectively communicate and build positive relationships at all levels, both internally and externally.
Demonstrate a daily focus and an enthusiastic approach to work.
Display excellent presenting skills.
Demonstrate exceptional planning, organisational and time management skills. Work well under pressure and to tight deadlines