Anderson Knight is currently recruiting a Marketing Executive for one of our clients based in Glasgow City Centre. This role will be for a 12-month period.
As Marketing Executive, you will play a pivotal role in supporting the wider marketing team and contributing to the strategic and creative direction of the company’s campaigns. This is an exciting opportunity for a dynamic marketer to develop hands-on experience across digital and offline channels within a collaborative and fast-paced environment.
Key Responsibilities:
* Assist in planning, executing, and reporting on integrated marketing campaigns.
* Create and manage content across email, social media, website, and blogs.
* Support SEO, PPC, and paid social campaigns in collaboration with agencies or in-house teams.
* Maintain and update the company website using CMS tools (e.g., WordPress).
* Work with designers to produce high-quality marketing collateral and digital assets.
* Monitor campaign performance using tools such as Google Analytics and provide actionable insights.
* Support with organising and promoting events, webinars, or trade shows.
* Manage CRM updates and ensure data accuracy for campaign targeting.
* Conduct competitor and market research to support strategic decisions.
Key Requirements:
* 1–3 years’ experience in a marketing role (agency or in-house).
* Strong understanding of digital marketing channels and tools.
* Proficiency with social media platforms and scheduling tools (e.g., Hootsuite, Buffer).
* Excellent written and verbal communication skills.
* Experience using email marketing platforms (e.g., Mailchimp, HubSpot).
* Basic knowledge of SEO, PPC, and Google Analytics.
* Creative thinker with an eye for design and detail.
* Ability to manage multiple projects and meet deadlines.
Desirable (but not essential):
* Degree in Marketing, Communications, or related field.
* Experience using design tools (e.g., Canva, Adobe Creative Suite).
* Familiarity with marketing automation platforms