Job Description
The Team
This role sits within Freuds’ social team – who work closely with all divisions across the business. The team exists to service all clients within the agency on both a consulting and paid basis – ensuring all teams are kept abreast of the latest social best practice. Services provided include content strategy and channel planning, campaign activation, visible leadership and paid media management. The team consists of 14 specialists who integrate with PR and talent teams accounts on both a retained and project basis, including Mars, Danone, EY, Prosus, You Can Adopt, McCain and the UK government.
The Role
The Social and Influencer Strategist will play a pivotal role in leading the development of strategic plans tailored to meet each client's objectives and needs for both social media and influencer-led campaigns. You'll stay at the forefront of the latest trends, insights, and best practices in the strategy development. Collaborating closely with account teams and clients, you'll gain a deep understanding of the business goals, target audiences, brand strategy and values, translating this knowledge into compelling campaigns that resonate with their customers and drive tangible outcomes. Beyond developing influential and innovative campaigns for high-profile clients, rooted in culture,...