An insight to the role: The purpose of this role is to implement effective marketing strategies to enhance the promotion ofthecompanysservicesandbrand.
Check below to see if you have what is needed for this opportunity, and if so, make an application asap.
The role will involve reviewing and monitoring industry trends to identify potential opportunities.
The role will includeongoingsocial media management and promotion, maximising client experience and ensuring the brand imageis consistent across all areas of the organisation.
Working hours: 8.30am to 4.30pm Monday to Friday Location: Avonbury Business Park, Bicester, OX26 2UA Holiday entitlement: 24 days(increasing by one day after two years service to a maximum of 29 days)plus bank holidays Additional benefits include: Casual dress Company events Company pension scheme Private medical insurance Travel Insurance Key Responsibilities: Plan and execute a short term and long-term marketing strategy Market FCLG in line with the companies ethos, mission and principles Increase marketing touch points with existing clients, these must be effective and of value Use marketing techniques to reach prospective new customers Generate new leads through well thought out marketing material and sensible approaches Increase FCLGs presence within the local communities Develop and oversee the digital and social media strategy and policy ensuring consistency and alignment with the brand image and values Create and upload all content for social media platforms using connections and tagging to increase social media presence and interaction Create the layout and designs for the company website and liaise with the IT Development team to facilitate these updates and changes, consideration may need to be given to client branding Create internal and external newsletter/comms ensuring these include relevant and valuable content Create brand awareness and look at opportunities to promote in relevant media trade associations, trade press Work with the team of Directors to support with Client Relationship Management and meetings Work with the Head of HR to improve recruitment branding and adverts enabling us to attract a wider talent pool of potential candidates Review our current customer experience (at both sites) and explore ways to enhance this through communication, marketing and branding Ensure the customer experience is delivered at the highest level and is consistent across all touchpoints Monitor brand perception and implement strategies to continue to enhance brand reputation in the market Conduct market research to identify gaps and opportunities Track and present competitor activity to Directors Create a branding to be used on all external communications Re brand presentation templates and tender documents ensuring these are delivered to a high specification to enhance the eligibility of new business opportunities Essential & desirable skills: Excellent project management skills managing multiple projects ensuring quality of work and that deadlines are met.
Strong analytical skills to ensure decisions are data driven Experience using Adobe creative suite including photoshop, illustrator and InDesign Self-motivated and able to develop strong working relationships with clients and key stakeholders Excellent knowledge of marketing principles and strategies including branding expertise and understanding the brand identity and ensuring designs align with this Skills in creating engaging content Creative thinking and ideas driven Familiarity with web design principles and layout.
Minimum of 5 years experience in a marketing role Bachelors degree in marketing or CIM qualification is desirable About FCLG We have been experts in our craft for over 35 years, endorsed by our longstanding relationships with many high profile, blue-chip companies.
Our focus on providing exceptional service levels via our UK based, highly skilled workforce.
Our success is founded on sound principles and a common sense, hands-on approach. xxuwjjq
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