Digital Marketing Strategist - SEO & Content
Our client, a dynamic and forward‑thinking marketing agency based in Oxford, Oxfordshire, UK, is seeking a talented and data‑driven Digital Marketing Strategist with a specialization in Search Engine Optimization (SEO) and Content Marketing. This role is pivotal in developing and executing comprehensive digital strategies that enhance online visibility, drive organic traffic, and engage target audiences for a diverse range of clients. The ideal candidate will possess a deep understanding of SEO best practices, content creation, and analytics, with a proven ability to deliver measurable results.
Key Responsibilities:
* Develop and implement data‑driven SEO strategies, including keyword research, on‑page optimization, technical SEO audits, and link‑building initiatives.
* Create and manage compelling content marketing plans that align with SEO goals and target audience needs.
* Oversee the creation of high‑quality, engaging content (blog posts, articles, website copy, social media updates) that drives organic traffic and conversions.
* Conduct thorough competitor analysis and market research to identify opportunities and trends.
* Monitor, analyze, and report on campaign performance using tools such as Google Analytics, Google Search Console, SEMrush, and Ahrefs.
* Provide actionable insights and recommendations for continuous improvement of SEO and content strategies.
* Collaborate with web development, design, and social media teams to ensure cohesive digital campaigns.
* Stay up‑to‑date with the latest algorithm updates, SEO trends, and digital marketing best practices.
* Manage client relationships, providing clear communication and regular updates on campaign progress.
* Contribute to the development of proposals and new business pitches.
Qualifications:
* Minimum of 5 years of experience in digital marketing, with a strong focus on SEO and content strategy.
* Proven track record of successfully implementing SEO strategies that have improved organic rankings and traffic for clients.
* Expertise in using SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Moz) and content management systems (e.g., WordPress).
* Strong understanding of technical SEO elements, including site architecture, schema markup, and site speed optimization.
* Excellent writing, editing, and communication skills, with the ability to craft engaging and persuasive copy.
* Proficiency in analyzing data and translating insights into effective marketing strategies.
* Experience working in a marketing agency environment is a plus.
* Bachelor's degree in Marketing, Communications, Journalism, or a related field.
* Ability to work effectively in a hybrid team environment, balancing collaboration with independent work.
If you are a passionate digital marketer with a knack for SEO and content, eager to drive significant growth for clients in Oxford, Oxfordshire, UK, we invite you to apply. This is an exciting opportunity to join a reputable agency and contribute to impactful digital campaigns.
Lead Digital Marketing & Content Strategist
Our client is seeking a creative and results‑oriented Lead Digital Marketing & Content Strategist to spearhead their online presence and engagement initiatives. This hybrid role allows for a blend of remote work and in‑office collaboration at our premises in Reading, Berkshire, UK. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content creation. The ideal candidate will possess a strong understanding of digital marketing trends, analytics tools, and content management systems. You will lead a team of content creators and digital marketers, providing guidance and ensuring the quality and consistency of all marketing materials.
Key Responsibilities:
* Develop content calendars, analyze campaign performance, and optimize strategies for maximum impact.
* Lead a team of content creators and digital marketers, ensuring quality and consistency across all materials.
* Oversee production workflow including editorial calendar management.
* Collaborate closely with cross‑functional teams (design, web development, product marketing) to align SEO, SEM, and content initiatives.
* Drive brand voice and digital footprint enhancement.
* Execute and manage paid advertising campaigns, A/B testing, conversion rate optimization, and budget management.
Qualifications:
* Minimum 5 years of experience in digital marketing with a focus on SEO and content.
* Proven leadership experience in managing content and digital marketing teams.
* Strong analytical skills with experience using Google Analytics, SEMrush, Ahrefs, and similar tools.
* Excellent communication, project management, and decision‑making abilities.
* Bachelor's degree in Marketing, Communications, or a related field.
Join our client’s innovative team in Reading and transform digital marketing strategies from research to results.
Remote Digital Marketing Specialist (SEO & Content)
Our client is seeking a creative and data‑driven Digital Marketing Specialist with a strong focus on SEO and content strategy. This fully remote position allows you to work from anywhere within the UK. You will be instrumental in developing and executing strategies to increase visibility, drive organic traffic, and enhance customer engagement through compelling content.
Key Responsibilities:
* Develop and implement comprehensive SEO strategies to improve search engine rankings and organic traffic.
* Conduct keyword research, competitor analysis, and backlink audits.
* Create, edit, and optimize website content, blog posts, landing pages, and other marketing materials for SEO and user engagement.
* Develop and manage a content calendar, ensuring timely delivery of high‑quality content.
* Monitor and analyze website traffic and SEO performance using tools such as Google Analytics and SEMrush.
* Identify opportunities for content creation and promotion across various digital channels.
* Stay up‑to‑date with the latest SEO trends, algorithm updates, and best practices.
* Collaborate with designers and developers to implement on‑page and technical SEO recommendations.
* Measure and report on the effectiveness of digital marketing campaigns and content initiatives.
* Contribute to social media strategy and execution where relevant.
* Assist in the development of email marketing campaigns and lead nurturing strategies.
Qualifications:
* 3+ years of experience as a Digital Marketing Specialist, SEO Specialist, or Content Marketer.
* Demonstrable success in improving organic search rankings and driving website traffic.
* In‑depth knowledge of SEO principles and tools including Google Analytics, Google Search Console, SEMrush, Ahrefs.
* Excellent writing, editing, and proofreading skills.
* Experience in creating engaging and persuasive content for various digital platforms.
* Understanding of CMS such as WordPress.
* Strong analytical skills and ability to interpret data to inform strategy.
* Excellent communication and collaboration abilities.
* Ability to work independently and manage multiple projects remotely.
* Bachelor's degree in Marketing, Communications, English, or related field, or equivalent experience.
This role focuses on Reading, Berkshire, UK as an operational location while remaining fully remote. Take advantage of this opportunity to shape digital success for diverse clients.
Digital Marketing Manager
Our client is seeking a dynamic and experienced Digital Marketing Manager with a strong focus on SEO and Content Strategy to drive online presence and engagement. This hybrid role, based in the vibrant city of Oxford, requires a strategic thinker who can develop and execute comprehensive digital marketing campaigns.
Responsibilities:
* Develop and implement effective SEO strategies to improve organic search rankings and visibility.
* Conduct keyword research, competitor analysis, and technical SEO audits.
* Create and manage a content calendar, overseeing the production of high‑quality content across blogging, social media, and website copy.
* Optimize website content for search engines and user experience.
* Analyze campaign performance using Google Analytics, SEMrush, and Ahrefs.
* Manage social media marketing efforts to drive brand awareness and engagement.
* Collaborate with internal teams to ensure brand consistency and effective campaign execution.
* Stay abreast of the latest digital marketing trends, algorithm updates, and best practices.
* Manage the digital marketing budget and track ROI effectively.
* Identify new opportunities for digital growth and innovation.
Qualifications:
* Proven experience as a Digital Marketing Manager or similar role, with a strong emphasis on SEO and content marketing.
* Demonstrable success in improving search engine rankings and driving organic traffic.
* In‑depth knowledge of SEO principles and tools such as Google Search Console, SEMrush, and Ahrefs.
* Excellent content creation and copywriting skills.
* Proficiency with web analytics platforms (e.g., Google Analytics).
* Experience with social media management and advertising platforms.
* Strong analytical and problem‑solving skills.
* Ability to manage multiple projects simultaneously and meet deadlines.
* Excellent communication and interpersonal skills.
* Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
Join our client in Oxford to make a significant impact on their digital footprint with a competitive salary and benefits package.
Senior Digital Marketing Specialist – SEO & Content
Our client is seeking a talented Senior Digital Marketing Specialist with a strong focus on Search Engine Optimization (SEO) and Content Marketing to join their team in Oxford, Oxfordshire, UK.
Key Responsibilities:
* Develop and implement comprehensive SEO strategies to improve organic search rankings and drive qualified traffic.
* Conduct keyword research, competitor analysis, and technical SEO audits.
* Create, curate, and manage engaging content for various digital channels.
* Optimize website content and structure for search engines.
* Monitor and analyze website traffic and SEO performance using tools such as Google Analytics, SEMrush, and Ahrefs.
* Report on key SEO metrics, providing insights and recommendations for continuous improvement.
* Collaborate with cross‑functional teams to ensure SEO integration and content alignment.
* Stay up‑to‑date with the latest SEO trends and algorithm updates.
* Manage the editorial calendar and oversee content production workflow.
* Develop strategies to increase website authority and domain rating through link building and outreach.
* Identify opportunities for content promotion and distribution across relevant platforms.
* Measure the effectiveness of content marketing initiatives and adjust strategies accordingly.
Qualifications:
* Proven experience (4+ years) in SEO and Content Marketing.
* In‑depth knowledge of SEO tools and principles.
* Experience in creating high‑quality content for digital platforms.
* Strong understanding of CMS such as WordPress.
* Excellent analytical and data‑driven decision‑making skills.
* Proficiency in HTML, CSS, and JavaScript (basic understanding) is a plus.
* Strong written and verbal communication skills.
* Ability to work independently and collaboratively.
* Bachelor's degree in Marketing, Communications, English, or related field.
* Experience with paid search campaigns is advantageous.
This opportunity allows you to shape the digital presence of a growing organization in the historic city of Oxford.
Digital Marketing Strategist – Academic Institution
Join a prestigious academic institution in Oxford, Oxfordshire, UK. This role requires a creative and data‑driven marketing professional to develop and execute innovative digital marketing campaigns that enhance the institution's online presence and reach.
Key Responsibilities:
* Develop comprehensive digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
* Manage and optimize paid advertising campaigns (Google Ads, social media ads).
* Conduct keyword research and implement SEO best practices.
* Create compelling content for websites, social media, and other digital channels.
* Analyze website traffic and campaign performance using tools such as Google Analytics.
* Develop and execute email marketing campaigns, managing subscriber lists and segmentation.
* Collaborate with internal teams to align marketing efforts with institutional goals.
* Stay up‑to‑date with digital marketing trends and technologies.
* Manage the digital marketing budget effectively.
* Monitor competitor activities and identify opportunities for differentiation.
Requirements:
* Bachelor's degree in Marketing, Communications, or related field.
* Minimum 5 years of experience in digital marketing.
* Proven experience in managing SEO, SEM, social media, and content marketing.
* Strong analytical skills and proficiency with digital marketing tools.
* Excellent written and verbal communication skills.
* Ability to work effectively in a hybrid environment.
* Strong understanding of B2B marketing principles.
* Creative mindset with a passion for innovation.
Hybrid role with flexibility for remote work and on‑site collaboration at our campus in Oxford.
Senior Digital Marketing Strategist – Corporate
Our client is searching for a seasoned Senior Digital Marketing Strategist to spearhead innovative campaigns and drive measurable growth across a diverse portfolio of brands. This office‑based role demands high‑level engagement and collaboration within the marketing team located in Reading.
Key Responsibilities:
* Develop, implement, and manage strategic digital marketing plans to achieve key performance indicators.
* Oversee all search engine optimization (SEO) and search engine marketing (SEM) efforts.
* Manage and optimize social media campaigns across various platforms.
* Develop and execute effective email marketing campaigns and lead nurturing programs.
* Create and manage content marketing strategies.
* Analyze campaign performance data, generate reports, and provide actionable insights.
* Conduct market research and competitor analysis to identify opportunities.
* Collaborate with internal teams to ensure brand consistency.
* Manage digital marketing budgets and optimize ROI.
* Stay up‑to‑date with digital marketing trends and tools.
Qualifications:
* Bachelor's degree in Marketing, Business, Communications, or related field.
* Minimum 5 years of proven experience in digital marketing strategy and execution.
* Demonstrable experience in SEO, SEM, social media marketing, email marketing, and content marketing.
* Proficiency with digital marketing tools and analytics platforms.
* Strong analytical skills and ability to interpret complex data.
* Excellent written and verbal communication and presentation skills.
* Experience in managing marketing budgets and tracking ROI.
* Ability to work collaboratively in a team‑oriented environment.
* Creative thinking and a passion for developing innovative marketing solutions.
* Experience with A/B testing and conversion rate optimization (CRO).
Join our dedicated team in Reading and shape our digital presence.
Award‑Winning Digital Marketing Strategist – Sustainable Technology
Our client, a leading innovator in sustainable technology, is looking for a creative and data‑driven Digital Marketing Strategist to spearhead their online presence. This fully remote position is ideal for a talented marketer who thrives in a flexible, home‑based environment.
Responsibilities:
* Develop and implement overarching digital marketing strategies aligned with business goals.
* Manage and optimize SEO/SEM efforts to improve search engine rankings and drive organic traffic.
* Create and execute engaging social media campaigns across platforms.
* Develop and manage content marketing initiatives.
* Design and implement effective email marketing campaigns.
* Oversee and manage paid advertising campaigns (PPC, social ads).
* Analyze website traffic and campaign performance data.
* Collaborate with cross‑functional teams to ensure brand consistency.
* Stay up‑to‑date with digital marketing trends.
Qualifications:
* Bachelor's degree in Marketing, Communications, or related field.
* Minimum 4 years of experience in digital marketing.
* Expertise in SEO, SEM, social media marketing, content marketing, and email marketing.
* Proficiency with digital analytics tools and marketing automation platforms.
* Strong understanding of A/B testing and conversion rate optimization (CRO).
* Excellent written and verbal communication skills.
* Ability to manage multiple projects remotely.
* Creative thinking and passion for data‑driven decision‑making.
* Experience in the sustainable technology sector is a plus.
Take this opportunity to shape our digital footprint from anywhere in the UK and help drive sustainable growth.
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