JOB LEVEL
P40
EMPLOYEE ROLE
Individual Contributor
The Opportunity:
From the moment you wake up in the morning until you go to bed at night consider the media you consume, the adverts you see, the apps you use, the websites you browse and almost all of the shopping you do online throughout the day. Chances are that every single one of those interactions, every single one of those experiences, was touched by an Adobe product.
We have a fantastic opportunity for a UK Social Media & Influencer Manager to boost brand visibility and engagement via compelling stories and content. The role will report to Adobe’s Head of Social in the EMEA Digital Media Communications team.
What You'll Do:
Social Media Management:
* Develop and complete UK social media strategy across key platforms (Instagram, TikTok, YouTube, LinkedIn, Facebook).
* Build and curate high-quality, engaging content that aligns with brand messaging and resonates with our UK audience.
* Manage social content calendars across multiple platforms, ensuring timely and strategic posts around key campaigns, product updates, and cultural moments.
* Monitor trends, competitor activity, and platform updates to optimize social strategy.
* Collaborate with the global social team to align UK efforts with overall brand strategy.
* Analyse social performance metrics and provide insights to refine engagement strategies.
Influencer & Creator Partnerships:
* Develop and manage influencer marketing campaigns, identifying and partnering with UK-based creators and key target audiences of creative professionals, creators, marketers, and business professionals.
* Build and maintain positive relationships with influencers, briefing them on campaign objectives and ensuring impactful content delivery.
* Track and measure influencer campaign performance, providing insights and recommendations for improvement.
* Partner with the paid media team on licensing influencer content as part of a creator amplification strategy.
Analytics & Reporting:
* Monitor critical metrics like engagement (interactions), content performance, and return on investment from influencers.
* Provide regular performance reports with insights and recommendations to optimize social and influencer strategies.
* Use analytics tools (e.g., Sprinklr, or native platform insights) to track success and find opportunities.
What You'll Need to Succeed:
* Proven experience in social media management, influencer marketing, or digital marketing, ideally within a tech, design, or creative industry.
* Strong understanding of UK social media trends, audience behaviour, and platform algorithms.
* Proven experience developing and completing influencer marketing campaigns.
* Familiarity with paid social advertising and boosting strategies.
* Strong skills in copywriting and content creation, focusing on attention to detail in design.
* Data-driven approach with experience in social media analytics and performance tracking.
* Strong project management skills and ability to manage multiple campaigns simultaneously.
* Ability to work well with various collaborators.
* Innovative and creative; able to think both strategically and creatively to build industry-leading campaigns and ideas.
* Emphasizing goal achievement through an analytical and data-driven method.
* Outstanding organisational skills, attention to detail and proven ability to manage multiple, competing priorities.
As our many awards will tell you, at Adobe you’ll be immersed in an exceptional work environment that is recognized around the world. You’ll be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog, https://blog.adobe.com/en/topics/adobe-life and explore the fantastic benefits we offer at Rewards.adobe.com.
Adobe is an equal opportunity employer. We hire talented individuals, regardless of gender, race or colour, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, or veteran status. We know that when our employees feel appreciated and included, they can be more creative, innovative and successful. This is what it means to be Adobe For All.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours.
Internal Opportunities
Creativity, curiosity, and constant learning are celebrated aspects of your career growth journey. We’re glad that you’re pursuing a new opportunity at Adobe!
Put your best foot forward:
1. Update your Resume/CV and Workday profile – don’t forget to include your uniquely ‘Adobe’ experiences and volunteer work.
2. Visit the Internal Mobility page on Inside Adobe to learn more about the process and set up a job alert for roles you’re interested in.
3. Check out these tips to help you prep for interviews.
4. If you are applying for a role outside of your current country, ensure you review the International Resources for Relocating Employees on Inside Adobe, including the impacts to your Benefits, AIP, Equity & Payroll.
Once you apply for a role via Workday, the Talent Team will reach out to you within 2 weeks. If you move into the official interview process with the hiring team, make sure you inform your manager so they can champion your career growth.
At Adobe, you will be immersed in an exceptional work environment that is recognized around the world. You will also be surrounded by colleagues who are committed to helping each other grow through our unique Check-In approach where ongoing feedback flows freely. If you’re looking to make an impact, Adobe's the place for you. Discover what our employees are saying about their career experiences on the Adobe Life blog and explore the meaningful benefits we offer.
Adobe is proud to be anEqual Employment Opportunityemployer. We do not discriminate based on gender, race or color, ethnicity or national origin, age, disability, religion, sexual orientation, gender identity or expression, veteran status, or any other applicable characteristics protected by law.Learn more.
Adobe aims to make Adobe.com accessible to any and all users. If you have a disability or special need that requires accommodation to navigate our website or complete the application process, emailaccommodations@adobe.comor call (408) 536-3015.
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