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Marketing executive

Belfast
Union Hand-Roasted Coffee
Marketing executive
Posted: 8h ago
Offer description

Are you passionate about brand storytelling and ready to make an impact in the world of specialty coffee? We're on the lookout for a creative, ambitious Marketing Executive to join our team! As a key player in our brand crew, you'll help bring Union’s mission to life across every touchpoint - from grocery shelves and e-commerce platforms to cafés, bakeries and workplaces across the UK.


Working closely with our Marketing Director and Marketing Manager, you’ll get hands-on with exciting brand activations, develop stand-out customer-facing content, and ensure Union shines across all channels. If you love crafting compelling brand moments, collaborating with passionate teams and aren’t afraid to get stuck in, this role is your chance to shape how coffee lovers discover Union.


We’re looking for someone who’s

• A creative self-starter who loves bringing ideas to life and isn’t afraid to roll up their sleeves

• A natural storyteller with a passion for brands, food & drink culture and engaging customers

• Highly organised and adaptable — able to juggle multiple projects and stay calm under pressure

• A collaborative team player who enjoys partnering with Sales, Retail and wider teams to make

things happen

• Curious, commercially minded and excited by the chance to grow in a fast-moving, purpose driven

B Corp business In return, we offer a vibrant, coffee-loving workplace where you’ll be empowered to grow,

innovate, and make a real impact - from bean to cup.


Key responsibilities

In this role, you’ll help shape how the world experiences Union — building moments that connect people to incredible coffee, meaningful stories, and a brand with purpose. Your key responsibilities will include:


• Bringing Union’s brand story and values to life across every channel and touchpoint

• Creating engaging, on-brand content that inspires coffee lovers and showcases our purpose

• Supporting stand-out brand activations, tasting events and partnerships that spark discovery

• Helping make Union unmissable across cafés, bakeries, workplaces and grocery aisles

• Elevating our presence online — from retailer platforms to social storytelling and email moments

• Contributing fresh ideas for campaigns, content and experiential activity

• Collaborating with Sales and Retail teams to create memorable customer experiences

• Working with agencies, creators and designers to deliver beautiful, effective brand work

• Ensuring all brand assets — from POS to decks — are polished, consistent and compelling

• Supporting seasonal launches, events and festivals (including the London Coffee Festival!)

• Keeping Union’s visual identity sharp — ensuring assets reflect our craft and values

• Monitoring competitor and cultural trends; bringing insight and inspiration into the team

• Tracking the performance of brand activity and helping share results, learnings and wins

• Supporting our mission by telling the story of sustainable sourcing and positive impact

• Bringing ideas, energy and curiosity — always looking for ways to surprise, delight and educate

coffee lovers


About you

You’re a creative, curious marketer who loves bringing brands to life and finding new ways to spark connection. You thrive in fast-moving environments, enjoy collaborating with different teams and partners, and you’re always looking for ways to surprise, inspire and delight customers. You're organised, proactive and happy rolling up your sleeves to make great work happen — whether you’re refining a retailer listing, shaping a customer toolkit, or helping bring a brand activation to life.


You’ll be a great fit if you have:

• Experience in marketing, trade marketing or sales support — ideally in FMCG

• A natural flair for storytelling and creativity, backed by strong organisational skills

• A good understanding of retail and/or e-commerce channels (grocery experience a plus)

• Confidence using PowerPoint and Excel to build presentations and tools

• Curiosity about consumers, culture and category trends — especially coffee and food & drink

• A collaborative, can-do energy and comfort juggling multiple projects

• A passion for sustainability and purpose-driven brands

• A genuine love for great coffee and a desire to learn more about the craft behind it


If you’re excited by the idea of championing a B-Corp brand, shaping memorable moments for coffee lovers, and growing your marketing career in a supportive, creative team — we’d love to hear from you. Learn more about the role here - https://hr.breathehr.com/v/marketing-executive-43804


If you like the sound of this role and fit the description, please send your CV to hr@unionroasted.com


Please note that while we will try to respond to all applications, sometimes the sheer volume of

responses means we can only focus on successful applicants. If your application is successful, one of

the team will be in touch to arrange an initial interview.

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