As a Senior Paid Social Executive, you will play a critical role in driving the success of our paid media team. Your primary responsibility will be to create and activate innovative paid social campaigns across all relevant social platforms, working closely with clients to understand their goals and objectives.
The ideal candidate will have around two to three years' worth of agency experience, preferably in a similar position within a digital agency. You will be responsible for planning and managing campaigns from conception through to completion, ensuring maximum effectiveness and client satisfaction.
Additionally, you will be responsible for analyzing campaign performance using Google Analytics and Excel, identifying areas for improvement, and executing A/B testing to optimize results.
* Campaign planning and management
* Campaign analysis and refinement
* Client communication and relationship-building
* Use of GA and Excel for reporting and analytics
* A/B testing for performance improvement