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Marketing crm manager

Nottingham (Nottinghamshire)
Marmion
Crm manager
Posted: 11 March
Offer description

Benefits

26 days Annual Leave (+ bank holidays), Enhanced Maternity & Paternity, Access to HealthShield & Holiday Purchase Scheme & Electric Vehicle Scheme.


Our Client

Multi-sector & Multi-Vendor Technology Reseller / VAR / MSP


Responsibilities

* Process ownership and productivity: design, maintain and optimise processes across marketing and creative workflows, ensuring clarity, speed and quality from planning through to execution.
* Work closely with the Creative Services Manager to refine handoffs, embed best practice, reduce friction, and champion tools that improve day to day efficiency.
* CRM & marketing automation management: own automation platforms, oversee database hygiene, governance, segmentation, reporting frameworks and lead management rules.
* Collaborate with the IS team on configuration, development requests and system improvement projects.
* Work closely with the Sales Operations Manager to align lead assignment, lifecycle stages, process logic, and data structure.
* Lead & opportunity workflow alignment: shape and maintain seamless end to end workflow between marketing and sales, including lead capture, enrichment, scoring, assignment, progression and conversation tracking.
* Troubleshoot any issues, identify gaps and make sure there is consistent data and clear processes across Marketing, Sales and IS.
* Internal enablement: support internal marketing and creative teams with systems training, workflow adoption, database usage and automation best practice.
* Stakeholder engagement: proactively gather internal feedback to understand the evolving needs and identify any operations enhancements.
* Act as a bridge between Marketing Sales and IS, translating requirements and ensuring solutions work technically and operationally.
* Reporting and engagement: take ownership of reporting marketing engagement and lead data to the wider organisation,
* Maintain consistent data quality and clear visibility of performance by supplying reliable metrics to support forecasting and insight generation.
* Monitor and track relevant operational and platform budgets.
* Hands on support: support various tasks including campaign deployment, data checks, and reporting or workflow troubleshooting during peak periods.


Skills & Experience

* Previous experience in a Marketing CRM, Marketing Operations, Marketing Systems or similar role is essential.
* Experience with either Salesforce Salesforce Cloud or Microsoft Dynamics is essential.
* Excellent understanding of marketing workflows, operations systems, and data hygiene best practice.
* Experience analysing existing or identifying new processes/workflows, and optimising/implementing to increase productivity, efficiency, and/or visibility.
* Experience working closely with cross functional teams on configurations, improvements or integrations, specifically with sales, technical or IS teams.
* Familiarity with digital marketing activity would be a bonus.
* Experience coaching or supporting team member would also be desirable.

UK resident required. We cannot offer visa sponsorship or future sponsorship for overseas candidates.

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