Join to apply for the Senior Marketing Manager – Intermediary role at 7IM
18 hours ago Be among the first 25 applicants
Join to apply for the Senior Marketing Manager – Intermediary role at 7IM
Get AI-powered advice on this job and more exclusive features.
Role Overview:
The Senior Marketing Manager – Intermediary will be responsible for leading the development, planning, and execution of targeted marketing campaigns to engage intermediary audiences, including Independent Financial Planners and Paraplanners. This role requires close collaboration with senior stakeholders within the Intermediary businesses, business development teams, the wider marketing team, and external agencies to drive strategic marketing initiatives and enhance 7IM's brand visibility (with a strong focus on our Platform business) within the intermediary market.
About The Role
Role Overview:
The Senior Marketing Manager – Intermediary will be responsible for leading the development, planning, and execution of targeted marketing campaigns to engage intermediary audiences, including Independent Financial Planners and Paraplanners. This role requires close collaboration with senior stakeholders within the Intermediary businesses, business development teams, the wider marketing team, and external agencies to drive strategic marketing initiatives and enhance 7IM's brand visibility (with a strong focus on our Platform business) within the intermediary market.
Key Responsibilities
* Campaign Development, Planning & Execution:
o Develop and implement integrated marketing campaigns that effectively target intermediary audiences.
o Collaborate closely with business development teams to align marketing campaigns with growth objectives.
o Ensure campaign messaging, tactics, and execution are consistent with 7IM's overall marketing strategy.
o Work with external agencies and internal teams to ensure campaigns are delivered on time and within budget.
o Monitor campaign performance and optimise strategies to maximise engagement and effectiveness.
* Strategic Planning & Insights:
o Work closely with the Marketing Insights Manager to define and refine campaign plans based on market intelligence and data insights.
o Utilise insights to shape campaign messaging, channels, and targeting strategies.
o Stay informed of industry trends and developments to ensure campaigns remain relevant and competitive.
* Content Supervision & Management:
o Oversee the development of marketing materials in collaboration with the wider marketing team and external agencies.
o Ensure all content aligns with brand guidelines and is tailored to intermediary audiences.
o Provide strategic direction and feedback on content creation to ensure messaging consistency.
o Overseeing and ensuring Financial Promotion rules are adhered to.
* Event Marketing & Coordination:
o Support the planning and execution of events such as seminars, webinars, and conferences aimed at intermediary clients.
o Collaborate with internal teams and external vendors to ensure event success.
o Integrate event marketing efforts with broader campaign strategies.
* Stakeholder Engagement & Collaboration:
o Act as a key liaison between the marketing team, senior stakeholders from the intermediary businesses, business development teams, and external agencies.
o Ensure marketing initiatives are cohesive and support overall business objectives.
o Maintain strong relationships with key internal and external stakeholders.
About You
Qualifications & Experience:
* Proven experience in marketing within the in a role focusing on intermediary audiences. Understanding and expertise in the intermediary platform space will be a significant advantage.
* Strong expertise in developing and executing multi-channel marketing campaigns.
* Experience working with external agencies to deliver high-quality marketing initiatives.
* Ability to work with data insights teams to refine marketing plans.
* Excellent communication and interpersonal skills, with the ability to influence and collaborate effectively.
* Proficiency in digital marketing tools and platforms.
* Strong project management skills with the ability to manage multiple initiatives simultaneously.
Desirable Qualifications
* Marketing qualification, such as those from the Chartered Institute of Marketing (CIM).
* Experience in event marketing and coordination.
* Familiarity with regulatory considerations in financial services marketing.
Key Competencies
* Strategic thinking and planning.
* Creativity and innovation in campaign execution.
* Strong organisational skills and attention to detail.
* Adaptability and resilience in a fast-paced environment.
* Collaborative mindset with a team-oriented approach.
Other Relevant Information
* Reports to Head of Corporate Communications
* Occasional travel to the Edinburgh office may be required.
* The successful candidate will be a team player, self-motivated, adaptable and resilient.
* The candidate will need to understand and subscribe to 7IM’s mission and tenets and in particular, the Code of Conduct.
This role offers an exciting opportunity for an experienced marketing professional to lead high-impact campaigns and drive engagement within the intermediary market segment at 7IM.
About Us
Not Specified
Apply
Share
* Share Vacancy on Facebook
* Share Vacancy on X
* Share Vacancy on LinkedIn
* Share Vacancy on WhatsApp
* Send Vacancy to a friend
Seniority level
* Seniority level
Mid-Senior level
Employment type
* Employment type
Full-time
Job function
* Job function
Marketing and Sales
Referrals increase your chances of interviewing at 7IM by 2x
Sign in to set job alerts for “Senior Marketing Manager” roles.
London, England, United Kingdom 1 week ago
London, England, United Kingdom 3 weeks ago
Senior Brand Image Manager, Strategy & Operations RLS EMEA
London, England, United Kingdom 1 week ago
Urban Outfitters Brand Marketing Director
London, England, United Kingdom 2 weeks ago
Senior Thought-Leadership and Content Marketing Manager
London, England, United Kingdom 3 days ago
Consumer Marketing Director, Skincare & Wellness
London, England, United Kingdom 3 weeks ago
London, England, United Kingdom 4 days ago
London, England, United Kingdom 1 week ago
Weybridge, England, United Kingdom 1 week ago
Senior Brand Success Manager, International, Amazon Live
London, England, United Kingdom 4 days ago
Interim Head of Marketing / Marketing Director
Greater London, England, United Kingdom 2 months ago
London, England, United Kingdom 1 week ago
Brand / In-house Senior Manager jobs in London (Greater)
London, England, United Kingdom 3 days ago
Greater London, England, United Kingdom 1 week ago
London, England, United Kingdom 4 days ago
Senior Brand Manager - UK Menopause Portfolio
London, England, United Kingdom 5 months ago
Woking, England, United Kingdom 5 days ago
London, England, United Kingdom 22 hours ago
London, England, United Kingdom 1 week ago
Growth Marketing Manager | Gamification + Education AI startup
London, England, United Kingdom 2 days ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 1 week ago
London, England, United Kingdom 2 weeks ago
Director of Marketing and Communications, The Savoy Hotel
London, England, United Kingdom 3 hours ago
Hemel Hempstead, England, United Kingdom 3 weeks ago
London, England, United Kingdom 2 weeks ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr