Join to apply for the Digital Marketing Executive role at LiveScore Group.
As of 19.05.2025, the role will be on-site Monday to Thursday, with no work on Fridays, and full salary maintained.
The Role
We have a new opportunity for a Digital Marketing Executive to join our high-performing digital team within LiveScore Group. The role involves supporting the Digital Marketing Manager with all aspects of digital user acquisition marketing, collaborating with in-house teams such as data, design, CRM, and external marketing agencies managing paid activities.
The primary goal is to facilitate the execution of Digital Marketing campaigns to drive substantial growth through effective user acquisition. We seek a highly organized and analytical individual eager to engage in an end-to-end digital marketing role.
LiveScore Group proudly hosts three exciting brands in sports and gaming: LiveScore, LiveScore Bet, and Virgin Bet. Our ecosystem blends sports media and sports betting, driven by a commitment to excellence and fan engagement. We foster innovation, with cutting-edge products and immersive experiences, supported by our values of adaptability, teamwork, a fan-driven approach, and curiosity.
As we grow, we aim to create an inclusive culture that enables all employees to thrive. If you’re passionate and experienced, we want to hear from you. Remember, you don’t need to tick every box—passion and relevant experience are key.
Key Responsibilities
* Creating and sharing reports on digital campaigns for LiveScore Bet Ireland, including user acquisition and brand campaigns.
* Developing knowledge of digital marketing channels and applying insights to campaign management.
* Supporting agency resources with necessary tools for effective marketing.
* Tracking budgets, adhering to signed-off budgets, and providing feedback to senior stakeholders.
* Managing finance tasks such as raising purchase orders and processing invoices with the Accounts team.
* Executing Ad Operations tasks across platforms like Google Campaign Manager, Income Access, Appsflyer, etc.
* Overseeing the design process from briefing to QA for all paid marketing channels, ensuring deadlines are met.
* Creating performance reports for Senior Management on metrics like CAC, registrations, P2Ps, and player quality.
* Ensuring all advertising complies with relevant guidelines, including content and age verification.
Skills, Knowledge, and Experience
* Proven experience in an analytical, user acquisition-focused digital marketing role.
* Proficiency in reporting tools, primarily Excel and Tableau.
* Experience in reporting on paid media budgets.
* Knowledge of digital marketing channels such as Paid Social, Affiliates, Display, Apple Search Ads, UAC, or PPC.
* Excellent attention to detail.
* Methodical problem-solving skills.
* Effective verbal and written communication skills.
* Highly organized and focused.
* Creative thinking.
* Team player with a willingness to learn.
* Passion for sports.
What We Offer
* Fridays Off: Enjoy a three-day weekend with no Friday meetings.
* Company Performance Bonus.
* Flexible Working Arrangements where applicable.
* Private Healthcare and Employee Assistance Programs.
* Enhanced Family Leave: Up to 6 months at full pay and 6 months at half pay for Maternity, Shared Parental, and Adoption Leave; up to 4 weeks full pay for Paternity Leave.
* Subsidised Gym Membership.
* Annual Travel Card Loan & Ride to Work Scheme.
* Life Assurance (x3 salary).
* Contributory Pension Plan.
* Virgin Family benefits with exclusive offers and experiences.
* Regular socials including Thursday office drinks.
Additional Details
* Seniority Level: Entry level
* Employment Type: Full-time
* Job Function: Marketing and Sales
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