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Exclusive Collection is an independent luxury hospitality group with a collection of seven country houses and estates, two spas, a charming Cotswold pub, a golf club and a cookery school. We create exceptional experiences for leisure guests, the meetings and events industry, wedding couples, and our valued members. Whilst each destination is entirely different, with its own stories and personality, our vibrant master brand of Exclusive Collection brings it all together with our united purpose of ‘creating happiness in amazing places’.
About the Role
We are looking for an experienced, creative, strategic and results-driven Group Social Media Manager to develop and deliver a social media strategy that aligns with Exclusive Collection’s business objectives, whilst ensuring we hold a competitive presence within social media.
This is both a hands-on and strategic role, delivering the day-to-day execution of social media across all Exclusive Collection brands and channels, whilst setting the direction of travel and ensuring goals and action plans support our commercial and brand objectives.
About the Team
Teamwork is incredibly important to us at Exclusive Collection and this role will be joining a lean, mean (well, we’re actually rather lovely) marketing machine as the sixth member of the team. All marketing is delivered at group level, with support from agencies and our incredible teams at our properties.
Key Responsibilities
* Develop and deliver an annual social media strategy across organic, paid and influencer marketing for all business segments.
* Shape the voice and visual identity of all Exclusive Collection’s brands on social media, ensuring this reflects our tone of voice, values and unique brand identities.
* Keep up to date with the latest social media functionality and trends to identify when and where we should invest in emerging opportunities.
* Support and work collaboratively with wider marketing and property teams to ensure all social media-related touchpoints and wider marketing objectives are achieved.
* Review and report on social media performance, delivering insights to improve results and inform refinement in strategy.
* Embody the Exclusive Collection values and expectations as a B Corp business in your day-to-day work practice.
Person Specification
* Proven experience managing multiple social media platforms and accounts for a hospitality, luxury, lifestyle or similar brand.
* Strong commercial understanding of influencer marketing, social media advertising and wider digital marketing ecosystems.
* Passionate and proactive storyteller with excellent copywriting and visual judgement.
* Highly organised and self-driven, comfortable working independently as well as within a team.
* Confident managing and working with stakeholders across multiple disciplines.
* Passionate about hospitality and social media, with the confidence to combine strategic direction with hands-on delivery.
* Great rates for stays across all our hotels and 50% discount on Food & Beverage dining
* Free meals while on duty
* Free access to the on-site gym and parking
* Access to our Employee Assistance Programme and wellbeing resources
* Exclusive discounts and perks through Hospitality Essentials
* Opportunities for growth, learning, and internal movement within the Exclusive Collection
Group Role and Flexibility
This is a group role and you will have a home property based on the location closest to you. Frequent travel will be required across the rest of the collection, with some flexibility to work remotely. We are happy to discuss any flexibility requirements with you at interview stage.
We are a certified B Corp, committed to sustainability and responsible business practices. At Exclusive Collection, we champion wellbeing, progression, and a culture where people who share our values can thrive.
As an equal opportunities employer, we welcome applications from all individuals with the right to work in the UK. If you require any adjustments during the application process, please let us know.
Apply today and join a team that celebrates creativity, teamwork and genuine care in everything we do.
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