Job Description
Overview of the Business:
This is a great opportunity to join a dynamic FMCG business with a strong portfolio of iconic brands in the food industry. With a focus on quality, innovation, and sustainability, the UK division continues to build on a strong reputation in the market, delivering exciting consumer products across major retailers.
Overview of the Role:
An exciting opportunity has opened for a Brand Manager to join the UK & Ireland Marketing Team. This role is perfect for a commercially minded and creative marketer who is ready to take ownership of both an established brand and the development of new brand propositions in the chilled dairy space. The successful candidate will lead brand planning and execution for a well-loved organic brand while also shaping the strategy for launching new brands into the market.
Key Responsibilities:
1. Develop and implement brand strategies and annual plans to maximise growth and profitability for an existing organic brand.
2. Lead brand strategy and launch plans for new chilled dairy propositions in the UK and Ireland.
3. Execute communications and activation plans to support both existing and new brand campaigns.
4. Manage NPD and innovation pipelines, including product renovation and extension.
5. Analyse brand and market...