Job Description
We are seeking a creative, experienced, and strategically minded professional to join our growing team as Marketing and Student Recruitment Manager. In this pivotal leadership role, you will be responsible for delivering integrated admissions and marketing campaigns that drive student recruitment across our HNC, HND, and undergraduate degree programmes.
Reporting directly to the College Principal, you will oversee the strategic direction and operational management of all admissions and marketing activities. You will also develop and implement policies, procedures, and systems to ensure an efficient, compliant, and student-centric admissions process
Key Responsibilities
* Lead the development and execution of integrated marketing and student recruitment strategies.
* Oversee the entire admissions process, ensuring compliance with UK HE regulations and internal quality standards.
* Use a data-driven approach to improve conversion rates and applicant engagement across domestic and international markets.
* Provide internal reporting, risk assessments, and compliance updates to senior leadership.
* Ensure all marketing initiatives particularly digital and social are aligned with the College`s brand and strategic goals.
* Manage the admissions and marketing team, fostering a high-performance, customer-focused culture.
Qualifications Required
Essential Qualifications and Experience:
* A degree in digital Marketing is essential, with verifiable extensive experience in higher education student recruitment.
* A strong track record of working in a similar admissions and marketing leadership role within a UK HE institution (required).
* A professional qualification (e.g. CIM, CAM, IDM, or equivalent) is highly desirable.
* Proficiency in digital marketing tools and platforms.
Person Specification
We are looking for a highly motivated, transparent, and results-oriented individual with a strong background in UK higher education admissions and marketing.
You will have:
* Demonstrable leadership experience in managing student admissions and marketing in a UK HE institution. This is an essential requirement and we would only consider applications from those candidates presently holding similar position in UK HE institutions.
* Proven ability to develop and implement data-informed marketing strategies that drive student recruitment.
* A sound understanding of compliance and risk management in student admissions.
* A customer-focused mindset and commitment to delivering high-quality applicant experiences.
* Excellent interpersonal and communication skills, with the ability to build trust and credibility with stakeholders at all levels.
* A broad understanding of a range of legislation which impacts on higher education admissions, recruitment and marketing, including UCAS, OfS, GDPR compliance etc.
Further Information
We welcome applications from all backgrounds and communities and particularly encourage applications from individuals currently under-represented in our workforce.
Terms & Conditions
The role will be full-time, permanent position.
We offer a company pension, 30 days annual leave and free on-campus parking.
How to apply
Cv application will not be considered. Please compleate our online application form using the link below:
Job Types: Full-time, Permanent
Pay: £45,000.00-£60,000.00 per year
Benefits:
* On-site parking
Work Location: In person