Arm is at the heart of one of the most ground-breaking moments in technology as AI builds industries and redefines what’s possible with compute. We're looking for a B2B marketer experienced in AI campaigns. They will handle planning and delivering campaigns from start to finish. The goal is to build awareness, consideration, and preference for Arm across the AI and silicon ecosystem.
The ideal candidate is a strategic marketer with deep expertise in campaign development, multi-channel orchestration, and technology-led storytelling.
Collaborating closely with Product Marketing, Communications, Content, Creative, and Paid Media teams, you will convey Arm’s innovation with compelling campaigns. These campaigns highlight AI’s current impact and the future enabled by Arm.
Campaign strategy & development
* Lead coordinated campaigns that showcase high-impact AI use cases demonstrating how Arm enables AI at scale.
* Build clear, differentiated narratives that connect technology to business value and impact for senior technical and business decision-makers.
* Develop distinctive campaign ideas that help Arm stand out in a highly driven and technical market.
* Combine proof points, insight, and storytelling to develop relevant, audience-first campaign activations.
* Partner with creative teams to translate strategy into ambitious, high-impact executions.
Campaign orchestration
* Own end-to-end campaign delivery, from planning through to execution and optimization.
* Ensure the cohesive experience across all touchpoints, collaborating with teams across the marketing organization.
* Track performance and optimize campaigns through data-driven insights.
Required qualifications
* 5+ years of B2B campaign marketing experience in technology, semiconductor or AI sectors.
* Deep understanding of the B2B buyer journey, including audience needs, channels, and messaging.
* Strong communication, storytelling, and cross-functional teamwork skills.
* Analytical approach with strong attention to detail and a focus on continuous improvement.
* Proven track record leading multiple projects and priorities efficiently.
* Bachelor’s degree in marketing, business, or a related field, with equivalent experience also accepted.
Skills
* Experience translating sophisticated technology into compelling, audience-centred campaigns.
* Ability to interpret insights from marketing automation, CRM, and analytics platforms.
Accommodations at Arm
At Arm, we want to build extraordinary teams. If you need an adjustment or an accommodation during the recruitment process, please email accommodations@arm.com. To note, by sending us the requested information, you consent to its use by Arm to arrange for appropriate accommodations. All accommodation or adjustment requests will be treated with confidentiality, and information concerning these requests will only be disclosed as necessary to provide the accommodation. Although this is not an exhaustive list, examples of support include breaks between interviews, having documents read aloud, or office accessibility. Please email us about anything we can do to accommodate you during the recruitment process.
Hybrid Working at Arm
Arm’s approach to hybrid working is designed to create a working environment that supports both high performance and personal wellbeing. We believe in bringing people together face to face to enable us to work at pace, whilst recognizing the value of flexibility. Within that framework, we empower groups/teams to determine their own hybrid working patterns, depending on the work and the team’s needs. Details of what this means for each role will be shared upon application. In some cases, the flexibility we can offer is limited by local legal, regulatory, tax, or other considerations, and where this is the case, we will collaborate with you to find the best solution. Please talk to us to find out more about what this could look like for you.
Equal Opportunities at Arm
Arm is an equal opportunity employer, committed to providing an environment of mutual respect where equal opportunities are available to all applicants and colleagues. We are a diverse organization of dedicated and innovative individuals, and don’t discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
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