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Marketing executive

London
Marketing executive
Posted: 17 November
Offer description

About Anemoi Marine Technologies At Anemoi, we’re on a journey to shake up the maritime industry with cutting-edge Rotor Sail technology. From our headquarters in the UK and production base in China, we’re developing and delivering advanced, automated wind-assisted propulsion systems that help shipowners and operators reduce fuel consumption and emissions… propelling the shipping industry toward a more sustainable, decarbonised future. Our goal is ambitious yet simple: save 1,000 tonnes of CO2 per day by installing 500 Rotor Sails by 2030. Picture fleets of ships sailing world’s oceans with our Rotor Sail technology, harnessing renewable wind power to get the job done cleaner and more efficiently. We’re making that happen, one ship at a time. We take groundbreaking science and real-world engineering and turn it into products that work operationally at sea. Our diverse and collaborative teams work side by side, and around the globe, driven by a passion for sustainability and a relentless pursuit of technical excellence. The mission, should you choose to accept, is to protect the maritime environment by harnessing the power of wind! About the Role We are seeking an enthusiastic and proactive Marketing Executive to support the delivery of our global marketing strategy. We’d like our new teammate to have 3-5 years’ experience working in marketing, with a strong preference for someone with experience in the maritime industry, and marketing in Asia. Reporting directly to the Marketing Manager, this role will be instrumental in driving brand visibility and engagement for Anemoi. This role will also undertake tasks for Anemoi and its sister companies, Blue Planet Shipping and Victoria Steamship. Main Duties and responsibilities Digital: Develop and manage engaging digital content tailored to maritime audiences, including creating image and video content for multiple platforms Take ownership of the company’s social media including monitoring analytics and reporting. Primary focus of LinkedIn. Knowledge of WeChat (Chinese application) is advantageous but not essential Manage and maintain corporate website(s), ensuring timely updates and content relevance Write compelling website copy, news updates, case studies, and blog posts relevant to the maritime sector Monitor SEO performance and web analytics to drive digital strategy Plan, build, and execute targeted email marketing campaigns and newsletters Materials & Presentations: Produce high-quality marketing and promotional materials, including copywriting and visual design Assist in producing sales proposals, co-ordinating and collating information from different internal and external sources, writing non-technical input, checking layout, grammar and consistency throughout the document to ensure that a high-quality proposal is issued Support other departments to ensure the correct branding and formatting is used on all external documentation Events: Research potential event opportunities, evaluate and make proposals to the Marketing Manager and Commercial team Support the planning and execution of global and regional events, conferences, and speaking engagements Assist with event logistics, material preparation, and post-event reporting Brand, PR & Strategic Marketing Contribute to brand strategy development and execution Support PR activities including drafting and reviewing press releases and editorial submissions tailored to maritime trade publications Monitor industry trends, competitor activity, and global market movements Coordinate with strategic partners to amplify joint marketing efforts and co-branded initiatives General Marketing Support Liaise with external marketing suppliers and third parties as required Monitor incoming leads and enquiries Undertake activities related to marketing purchasing and budget Reporting of marketing KPIs Contribute to internal communication initiatives and company culture Undertake ad hoc projects and tasks to support marketing operations across the group Person Specification Skills and abilities: Degree in Marketing, Communications, or a related field, or equivalent professional experience Minimum 3-5 years’ experience in B2B marketing, with a strong preference for candidates from the maritime or shipping industry Experience working with Asian markets preferred, including an understanding of regional business practices and cultural nuances (China, Japan, Korea and Taiwan) Strong verbal and written communication skills to produce clear and concise copy that is appropriate in tone A consistent high level of accuracy and strong attention to detail Proficient in: Microsoft Office (especially PowerPoint) Adobe Creative Cloud (InDesign, Illustrator, Photoshop) Social media management and analytics (Hootsuite) Website CMS (preferably WordPress) SEO fundamentals and web performance tools Email marketing platforms (e.g. Mailchimp) Basic video editing (e.g. Adobe Premiere Pro) is desirable Personal Qualities and Competences: Confident with technical and maritime terminology Ability to communicate with audiences at different levels, across time, language and cultural differences Strong intercultural communication skills and sensitivity to time zone and language differences Self-motivated, proactive, and able to work independently Adaptable, collaborative, and comfortable working in a fast-paced, global environment Takes initiative and demonstrates a high level of accountability Excellent verbal and written communications What to Expect Make Waves Contribute to a sustainable future by decarbonising the maritime industry and fighting climate change. Career Take-off Develop your skills in a company that puts people first by offering training and leadership development, and strong career progression opportunities. Innovation Stations Solve real-world challenges with cutting-edge tech and creative problem-solving. Team Spirit Collaborate with experts from engineering, production and projects as we decarbonise the industry together. Career Take-off Develop your skills in a company that puts people first by offering training and leadership development, and strong career progression opportunities. Around the World Collaborate with an international team that’s driving change on a global scale. Own it Take ownership of your projects and bring fresh, innovative solutions to life. Anemoi is an equal opportunities employer and positively encourages applications from suitably qualified and eligible candidates regardless of sex, race, disability, age, sexual orientation, transgender status, religion or belief, marital status, or pregnancy and maternity.

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