Job Description
JOB DESCRIPTION
Working to specific income targets, the Supporter Engagement Manager is responsible for acquisition campaigns including regular giving, direct mail appeals, online fundraising, legacys; retention campaigns including ongoing stewardship to increase supporter engagement. You will grow relationships with supporters and work closely with wider fundraisering team to devise and execute creative and effective stewardship journeys. You will have a sound understanding of fundraising membership schemes and sector regulations, with knowledge of best practice CRM and/or fundrasing database.
The Supporter Engagement Manager will work with the Senior Head of Supporter Engagement to develop the strategy for increasing income across all individual giving streams and then work with the Marketing and Communications Manager and the wider team to impliment it. You will play an instrumental part in creatively engaging supporters to get involved in our high-value campaigns, events and regular giving programme. This includes our annual matched-funding campaign and reoccuring giving programmes, which last year raised £1m and £150k respectively. The post-holder will be key in taking the Individual Giving programme to the next level, providing proactive engagement opportunities and efficiently work with data to provide timely, targeted, relevant a...