Job Description
The Email Marketing Automation Specialist will build and optimize email marketing campaigns that reinforce brand guidelines and drive engagement. The ideal candidate has exceptional collaboration, communication, and marketing automation skills.
As an Email Marketing Automation Specialist in the Commercial & Investment Bank, you will build and optimize email campaigns that drive engagement. You'll ensure compliance with privacy regulations, collaborate with global teams, and refine workflows. This role gives you the opportunity to improve our marketing automation efforts in a supportive team environment.
Job Responsibilities
Design, execute, and optimize marketing automation campaigns.
Maintain and optimize workflows, including lead scoring and segmentation.
Conduct A/B testing to improve campaign performance.
Ensure compliance with all relevant email privacy regulations (GDPR, etc.).
Collaborate with global teams and provide thorough campaign documentation.
Analyze results and drive continuous improvement.
Required Qualifications, Capabilities And Skills
Experience in digital marketing automation (Marketo preferred; Marketing Cloud a plus).
Strong documentation, analytical, and project management skills.
Able to work independently and uphold strict controls.
Excellent communication and teamwork skills.
Attention to detail and highly organized.
Bachelor's degree or equivalent experience.
Experience with Salesforce CRM and HTML.
Preferred Qualifications, Capabilities And Skills
Bachelor's degree or equivalent experience.
Experience with Salesforce CRM and HTML.
About Us
J.P. Morgan is a global leader in financial services, providing strategic advice and products to the world's most prominent corporations, governments, wealthy individuals and institutional investors. Our first-class business in a first-class way approach to serving clients drives everything we do. We strive to build trusted, long-term partnerships to help our clients achieve their business objectives.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company. We do not discriminate on the basis of any protected attribute, including race, religion, color, national origin, gender, sexual orientation, gender identity, gender expression, age, marital or veteran status, pregnancy or disability, or any other basis protected under applicable law. We also make reasonable accommodations for applicants' and employees' religious practices and beliefs, as well as mental health or physical disability needs. Visit our FAQs for more information about requesting an accommodation.
About The Team
J.P. Morgan's Commercial & Investment Bank is a global leader across banking, markets, securities services and payments. Corporations, governments and institutions throughout the world entrust us with their business in more than 100 countries. The Commercial & Investment Bank provides strategic advice, raises capital, manages risk and extends liquidity in markets around the world.